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+*** START OF THE PROJECT GUTENBERG EBOOK 78066 ***
+
+
+
+
+ LITTLE BLUE BOOK NO. 1366
+ Edited by E. Haldeman-Julius
+
+ How to Write Little
+ Blue Books
+
+ Lloyd E. Smith
+
+ (Assistant Editor, Haldeman-Julius
+ Publications)
+
+ HALDEMAN-JULIUS PUBLICATIONS
+ GIRARD, KANSAS
+
+
+
+
+ Copyright, 1929,
+ Haldeman-Julius Company
+
+
+ PRINTED IN THE UNITED STATES OF AMERICA
+
+
+
+
+HOW TO WRITE LITTLE BLUE BOOKS
+
+
+
+
+A WORD OF EXPLANATION
+
+
+Telling would-be contributors to the five-cent pocket series _How
+to Write Little Blue Books_, is, by rights, the editor’s--E.
+Haldeman-Julius’s--job. For he is the man who ultimately accepts the
+manuscript, if it is acceptable, and he signs the check which each
+author awaits with eager anticipation. But he says that going into the
+details of how manuscripts should be written for this ever growing
+series does not appeal to him. So far he has preferred to find and
+buy the product of those writers who are able, without more than a
+preliminary word or two, to turn out exactly what he wants. So he
+has delegated me to do the job for him, and he has charged me to be
+explicit, exhaustive, and extremely understandable.
+
+For editorial problems of the Little Blue Books are peculiar. There is
+no other series to be compared with The Little Blue Books. Certainly
+not in the English language, and similar series in foreign languages
+are not quite the same, and are, of course, not of interest to writers
+in English. E. Haldeman-Julius has told the complete story of ten years
+of publishing the Little Blue Books, from editing some two thousand
+manuscripts to the complete list of more than fourteen hundred titles
+in print as I write, in his book, _The First Hundred Million_.[1] The
+100,000,000 refers to the total number of Little Blue Books printed and
+sold at the time the book was written. I urge every would-be Little
+Blue Book writer to get a copy of this book, if possible, and read it
+from cover to cover. Entirely aside from its technical interest, the
+book is thoroughly readable as a unique contribution to the psychology
+of the American reading public.
+
+[1] _The First Hundred Million_, by E. Haldeman-Julius, cloth bound, $3
+postpaid, Haldeman-Julius Co., Girard, Kansas.
+
+As for my own qualifications to tell how Little Blue Books must be
+written, to be acceptable for publication in this world famous series,
+they are two. For more than three years I have been the Assistant
+Editor of the Haldeman-Julius Publications, and I have encountered at
+first hand the editorial and publishing problems peculiar to them. I
+have corresponded with many Little Blue Book writers; I have whipped
+many a manuscript into shape for the typesetters; I have scheduled
+thousands of Little Blue Books, in hundreds of large editions, for
+publication. My second qualification is that I am a Little Blue Book
+writer myself, and have been for some six years. Up to the moment of
+writing, more Little Blue Books bear my name (laying aside my cloak
+of modesty for the moment) than any other single contributor’s name,
+not excepting Joseph McCabe, who is a far more redoubtable writer
+than I, having to his credit the colossal enterprise of _The Key
+to Culture_,[2] in forty 30,000-word volumes, in addition to his
+fifty-five or so Little Blue Books. Ergo, I ought to know something
+about the subject.
+
+[2] _The Key to Culture_, by Joseph McCabe, an outline of all
+knowledge, 40 5½ × 8½ volumes, bound in stiff card covers, 64 pages
+each, $7.50 postpaid, Haldeman-Julius Co., Girard, Kansas.
+
+Justification for the present Little Blue Book will appear, if at
+all, in the sales record of this particular number a year or two from
+now. Judging from the inquiries that pour into Girard on every mail,
+it should not be hard to dispose of an edition of 10,000 copies every
+year. Not that all the buyers of the book will become Little Blue Book
+contributors--for many will want to read this book out of a natural
+curiosity; others will find that the work of writing for the series is
+not suited to their capabilities; others will simply be unable to meet
+the high standard required--but the interest in the subject is, I am
+sure, large enough to make the book worth writing.
+
+Certainly it is a clear sign of the unique character of the Little Blue
+Book series that it becomes advisable to include within the series, as
+a unit of the whole, a book telling how more books should be written!
+What other publisher has ever added to his list a book telling, in
+substance, _How to Write Books For Me_?
+
+But there is another reason for writing this book. As the Little Blue
+Books have progressed, undergoing many changes in editorial policy,
+widening their scope with the growth of their audience, problems
+have arisen which merit different treatment from problems which have
+confronted other editors and other publishers. As a series, the Little
+Blue Books have reached the point where definite rules must be laid
+down and strictly adhered to in the preparation of further titles for
+publication. Particular avenues of expansion are opening up, for which
+special writers must be found, or for which present writers may perhaps
+qualify if they are informed of the need. Hundreds of people would
+like to write at least one Little Blue Book, dealing perhaps with a
+subject very familiar to them; but it is impossible to tell each writer
+individually how to go about it. Many such contributors may not be
+professional writers, but because of their familiarity with a subject
+they may be able, if properly instructed, to deliver a satisfactory
+manuscript.
+
+Even those writers who have already one or more published Little Blue
+Books to their credit may learn something from what the Assistant
+Editor has to say. The less editing we have to do in Girard, the
+better. It would be ideal if Little Blue Book writers could grasp the
+mechanical requirements of a Little Blue Book, and see it, to some
+extent, from an editorial viewpoint. They should understand something
+of the typography. They should familiarize themselves with the
+established style (spelling, punctuation, and the like) and follow it
+in their manuscript. Points such as these I will mention in due course.
+
+
+
+
+SOME GENERAL PRINCIPLES
+
+
+A prospective Little Blue Book title undergoes a severe scrutiny, and a
+careful, critical consideration of its possible popularity. The initial
+investment necessary to add a new title to the list is not justified
+until the first edition is sold out, and this first edition must be
+sold within a year of first publication. Such a requirement is beyond a
+doubt not always easy to meet.
+
+Writers should understand one or two things very clearly when
+contemplating offering manuscript to the Little Blue Books. It is
+not the aim or function of the Little Blue Book series to promulgate
+original ideas. If you have written an essay on your own philosophy
+of life, it is not a suitable manuscript for the Little Blue
+Books--unless you are as famous as Thomas A. Edison or Luther Burbank,
+and perhaps not even then. Theses which deal exhaustively with the
+epithets of Percy Bysshe Shelley, or a critical analysis of the odd
+conjunctival constructions to be found in Emerson (if there are any!),
+or any similar work of scholarly scope but limited popular appeal,
+are strictly taboo. Such a work merits publication--if it deserves
+perpetuation in print--by publishers who can give the book suitable
+blurbs and feature it in their lists for a few months, and then, if
+necessary, forget it.
+
+A Little Blue Book, when added to the list, is added in the hope that
+it will remain there for the life of the series. Mistakes are made, and
+titles are from time to time dropped. But these mistakes are fewer
+than they used to be, and every effort is made to avoid making such
+mistakes.
+
+_Don’t_, therefore, dig out a pet manuscript that has been yellowing
+among your papers for years, in the hope that it will make a Little
+Blue Book! _Don’t_ rush through your life story, or reminiscences of
+your childhood, or your solution of the social chaos, or your key to
+the universe, in any hastily conceived hope that E. Haldeman-Julius
+will grab it for a Little Blue Book--because he won’t do any such thing.
+
+It is not the purpose of the Little Blue Books to provide a cheap means
+of giving the work of obscure authors to a supposedly breathlessly
+awaiting public. Little Blue Books are _never published at the author’s
+expense_, so please don’t take the trouble to suggest it. If it is
+unlikely that a title will sell sufficient copies to make it worth
+while to keep it in print, the title will not be added to the list at
+all. This is final. No amount of argument or financial persuasion can
+change this policy.
+
+Nor is it possible for the Haldeman-Julius Company to set up and print
+booklets in Little Blue Book form for any individual. This comes under
+the general head of job printing, and the Haldeman-Julius Company does
+no job printing of any kind. It is impossible, due to the fact that
+all the available machinery is constantly running to keep pace with
+the world-wide demand for Little Blue Books and other Haldeman-Julius
+publications.
+
+To come back to the general principles governing the selection and
+approval of future Little Blue Books, this series continually endeavors
+to live up to its other more high-sounding name: The University in
+Print. The present tendency of editorial selection is toward more books
+of self-education and self-improvement. Too many books on one subject
+are not wanted. Subjects that are not at present represented are likely
+to be in demand--more about this, and how to find out about it, anon.
+Treatment of specialized aspects of any subject is usually not desired.
+
+Keep, so far as possible, to subjects of wide appeal. Anyone who has
+read _The First Hundred Million_, by E. Haldeman-Julius, will have a
+fairly clear idea of what this means. Further reprints, no matter how
+well edited, of the classics are not desired at present. Anthologies of
+poetry are not wanted, even though the poet is not already represented
+in the series; original poetry is out of the question! Original fiction
+is not desired, nor are collections of stories already published
+wanted--except in a few instances, perhaps, when the work of a Fannie
+Hurst or a Wilbur Daniel Steele may be added to round out the section
+devoted to present-day well-known writers.
+
+Literary criticism is at present in disfavor in the editorial sanctum
+of the Little Blue Books. Critical surveys or literary outlines of any
+kind are hardly likely to meet with approval. There are several titles
+of this nature already in print, and they are apparently adequate to
+the present demands of the reading public.
+
+History is a classification that is rather sparse in the Little Blue
+Book series. The right approach to the various phases of history
+has perhaps not yet been hit upon. However, it is safe to say that
+histories of various countries are not desired just now--the histories
+of Mexico and Japan already in the list are not doing so well as
+was hoped. The histories of the American Revolution, the American
+Civil War, and the World War, are doing better than any of the other
+historical titles. But with an _Outline of United States History_ and
+_Lives of United States Presidents_ already in the list, United States
+history is pretty well taken care of for the present.
+
+Biography is well represented. Except for a few outstanding names
+here and there--a biography of Charles Lindbergh has just been
+added--further biographical titles are not desired. Of course, these
+negative suggestions that I am setting down here may change at any
+time, but it will be helpful, I think, for future Little Blue Book
+writers to have some notion of what is not wanted immediately. They
+will do much better to direct their efforts along the lines of
+expansion that are at present strong. Obviously, much more chance of
+acceptance lies in these desired directions. (For particulars of how to
+find out whether a title is likely to be acceptable, see the section
+following.)
+
+Most of the aspects of modern science have been treated already.
+Evolution is certainly adequately covered. Astronomy and physics are
+pretty well represented. Maynard Shipley has been filling in some gaps
+recently, so it is unlikely that further material of this nature will
+be acceptable. On science, however, Mr. Haldeman-Julius has an open
+editorial mind. If you think you have a good suggestion, it might be
+well to submit it (read the following section to learn how to do this).
+
+Psychology and psycho-analysis have been thoroughly covered by James
+Oppenheim, Clement Wood, and Leo Markun. It is extremely unlikely that
+further titles will be added dealing with these subjects, though it may
+be that some important phase has been overlooked.
+
+Various phases of the English language--spelling, grammar, vocabulary
+and the like--are also thoroughly covered. What few remaining gaps
+there may be have probably already been arranged for; even short-story
+writing now has three or four different volumes devoted to it, which is
+certainly sufficient for the present scope of the series.
+
+Philosophy was done up brown, if I may put it that way, by Dr. Will
+Durant some years ago. The philosophy classification is large enough
+for all present demands of the reading public.
+
+It is hardly necessary to say that religion, both for and against, is
+comprehensively treated. Joseph McCabe has some fifty books on this
+subject alone. Nothing further of this nature is desired.
+
+It can thus be seen that certain very definite classifications have
+been closed, at least for a while. Though an occasional title may
+be added to these groups I have just mentioned, the chances are not
+so good here as in some group which is poorly represented or not
+represented at all. Subjects which are in demand, if suitable material
+can be secured, are discussed at some length in a later section of this
+book.
+
+
+
+
+HOW TO RECEIVE AN ASSIGNMENT
+
+
+Little Blue Books are written on assignment. That is to say, all
+prospective titles are tentatively approved before the manuscript is
+actually prepared. Seldom indeed has a chance manuscript, submitted
+without previous correspondence, fitted into the series. The freelance
+writer can hardly hope to guess what may be suitable, unless he is
+familiar with the fourteen hundred or so different titles now in print,
+and unless he knows, too, the nearly thousand titles which have been
+discontinued and obviously must not be repeated.
+
+If you want to write a Little Blue Book the first thing to do is for
+you to get an idea. Do _not_ write us some such letter as the following:
+
+ Editor, Haldeman-Julius Publications,
+ Girard, Kansas
+
+ Dear Sirs:
+
+ I am a good writer and have lots of time. I would like to write some
+ Little Blue Books for you. Please write me immediately what I should
+ write and how much you will pay me to do it for you.
+ Signed, A. M. Ateur.
+
+Such a letter tells nothing. Such a letter is the height of futility in
+seeking to write for Little Blue Book publication. First of all, you
+must have in mind a subject which you would like to prepare especially
+for the Little Blue Book series. Possibly it is a subject which you
+are particularly equipped to handle, due to your education, or your
+experience, or your inclinations. If so, be sure to give a brief
+outline of such qualifications when you write your suggestion to Mr.
+Haldeman-Julius. If you have published other work, it is a good idea to
+mention it, giving titles and dates of publication.
+
+In other words, do your best to convince the editor that you can do the
+work well. Next to wasting his own time, E. Haldeman-Julius is opposed
+to wasting the time of any writer. If you are unable to write up to
+the standard he demands, he prefers to know it before he allows you to
+begin work. For whenever an unsatisfactory manuscript is delivered, the
+time of both author and editor is thrown away.
+
+When you have an idea which seems to you a good idea for a Little
+Blue Book, and if, so far as you know, this title or a very similar
+one is not already in the series, write a letter about it, addressed
+to _E. Haldeman-Julius, Editor, Haldeman-Julius Publications, Girard,
+Kansas_. You will receive a prompt reply. If the idea appeals to Mr.
+Haldeman-Julius, he will write you a letter giving you the assignment
+to do that title for the Little Blue Books.
+
+Let there be no misunderstanding about such an assignment. If the
+editor accepts your idea, and feels that you are qualified to handle
+the subject, he says you may go ahead with it--that is, he would
+like to see the completed manuscript. However, he does not bind the
+Haldeman-Julius Company to pay for that manuscript unless it is up to
+the usual standard and satisfactory in every way.
+
+When you receive an assignment you should set to work at once. Read
+over the manuscript specifications (given in the section following
+this) to be sure you have them clearly in mind, and go to work. The
+assignment of a title to any writer carries with it an understanding,
+usually not put in the letter, that the completed manuscript will be
+delivered _within sixty days_. If sixty days or more elapse without
+further word from the author, it is understood by all concerned that
+he has either not been able to do the work or has not chosen to do it,
+and that assignment may, if it is found desirable to do so, be given to
+someone else. If for any reason you cannot deliver a manuscript within
+sixty days after a subject is assigned to you, you should write to the
+editor explaining the delay, and giving a probable date of delivery on
+the manuscript.
+
+This may seem a somewhat lax system. But you must consider that several
+hundred Little Blue Book manuscripts are accepted for publication
+_every year_, and that this is in addition to the other editorial
+duties of Mr. Haldeman-Julius. It is essential that the system be both
+simple and practical. Ten years’ experience has shown the present
+method to be both, and to work out satisfactorily for everyone.
+
+When your manuscript is finished, go over it carefully for
+typographical errors. You should endeavor, so far as you can, to
+deliver your manuscript ready--not only for the editor--but for the
+typesetters (see section following for further details). If suitable,
+your manuscript will be formally accepted within three days after its
+receipt in Girard, and a check in full payment will be mailed to you.
+Acceptances and checks often go out on the same day a manuscript is
+received. Then your manuscript goes to the typesetters at once. If you
+wish to read proof on it yourself, you should so request after you have
+received notice of acceptance.
+
+Always send manuscripts by _first class mail_ (two cents an ounce),
+sealed. If you are submitting your first manuscript, always enclose
+postage for its return to you in case it is not satisfactory.
+
+Your next question may well be: “How am I to get ideas for Little Blue
+Books?” That is your problem, however, and you will have to solve it.
+In a later section I have listed some of the subjects or groups of
+subjects which might be acceptable during the next year or two. But to
+be assigned any of these subjects a writer must thoroughly qualify and
+convince the editor that he has the necessary knowledge and experience
+to handle them well.
+
+Of course, ideas for new Little Blue Books continually mature
+in Girard. But these ideas are given, as a matter of course, to
+experienced Little Blue Book writers. There are ten writers, at least,
+who are always ready to prepare a needed manuscript, and these ten
+writers have proved that, in their fields, they can do satisfactory
+work of a high standard. For this reason, assignments are not given to
+new writers unless the new writers have good ideas of their own.
+
+Some would-be writers may feel doubtful about submitting their ideas,
+lest they be “stolen” and given to someone else. The only guarantee
+against this is the established integrity of the Haldeman-Julius
+Publications in dealing with scores of authors during the past decade.
+Every writer must run this risk, even if he submits a completed
+manuscript. Possibly someone else may have the same idea--that
+sometimes happens. The earlier bird, naturally, gets the assignment.
+It is apparent that conflicts of this kind do happen occasionally, and
+they simply have to be forgotten.
+
+If you have no ideas, no matter how good a writer you are, you may as
+well sell your typewriter and become a soda clerk or elevator boy. The
+writer without ideas does not remain a writer long, no matter what sort
+of work he is supposed to be doing.
+
+
+
+
+MANUSCRIPT SPECIFICATIONS
+
+
+Little Blue Books have certain very definite mechanical requirements.
+It is extremely important that Little Blue Book writers conform
+absolutely to these requirements. If you wish to deliver satisfactory
+Little Blue Book manuscripts, it will be a good idea for you to read
+this section carefully and memorize the specifications that apply to
+you.
+
+Little Blue Books are now added to the series in two lengths only--32
+pages or 64 pages (that is, in the completed book). This is counting
+every page from title page to last page (covers excepted). Little Blue
+Books are set in eight-point type, solid (which is to say, eight-point
+type cast on an eight-point slug), in lines 16 ems wide, 35 lines to
+the page. (Notice the manner in which this Little Blue Book is set.)
+Quotations (excerpts from other books, quoted letters, etc.) are set
+off from the main text by a slight space (leads) top and bottom,
+and set in seven-point type. Such quoted matter should be either
+single-spaced or indented about 1½ inches in manuscript. _It should not
+be enclosed in quotation marks._ (Note the quoted matter on page 12 of
+this book).
+
+A 32-page Little Blue Book contains--when set as above--about 7,500
+words; a 64-page book contains twice as many, or 15,000 words. You
+should indicate which length your idea is likely to require when you
+submit suggestions.
+
+_How to judge the length of your manuscript_: It is unnecessary to
+count the actual number of words in your manuscript. If your typewriter
+has pica type (look up your bill of sale, or ask your typewriter
+salesman, if you do not know), 23 to 25 pages of manuscript, 8½ ×
+11-inch sheets, typed on one side of the paper only, double-spaced,
+with not over ½-inch margin at left and right, or ¾-inch space top and
+bottom, will make a 32-page Little Blue Book. From 50 to 55 pages of
+such manuscript are required for a 64-page Little Blue Book. If your
+typewriter has elite type, a 32-page book will require about 17 pages
+typed as above; a 64-page book will require about 36 pages.
+
+Always type on one side of the paper only. Always _double space_ any
+typewritten manuscript. Always submit the original (not the carbon
+copy) to the editor. Keep the carbon copy for your own files--and, by
+the way, it is wise _always_ to keep a carbon copy. No editorial office
+assumes responsibility for any unaccepted manuscript beyond the usual
+reasonable care. Manuscripts also may be lost in the mails, and the
+slight labor of keeping carbon copies even over a period of years may
+some day repay your effort if a valuable manuscript is somehow lost.
+_Number the pages of your manuscript._
+
+You may, if you like, divide your manuscript into chapters or sections,
+or both. Such divisions are advisable in any technical manuscript. If
+such chapters are titled (and it is a good idea to give them titles),
+be sure to include with your manuscript a Table of Contents, leaving
+space for the printer to write in the page numbers when the type is
+divided into pages.
+
+Be sure you distinguish the Table of Contents from the Index. The
+Table of Contents is arranged in the order of the pages--that is, the
+chapters, stories, or whatever the book contains, are listed in the
+order they appear in the book, with the number of the page on which
+each such chapter or section begins. An Index is an alphabetical
+guide to the contents of the book. In the Index subjects are listed
+alphabetically, as in a dictionary, and the page numbers (added after
+the book is set in type and paged) are put in to correspond. An Index
+is necessary only in a book dealing with various phases of some subject
+where frequent reference, for ready information, is likely to be made
+by the reader. (See Little Blue Books Nos. 815 and 816 for examples of
+indices).
+
+In typing your manuscript indent the first line of every new paragraph
+three spaces on the typewriter. No other marking is necessary. Words
+you wish italicized should be underlined once. Words to be printed in
+small capitals (seldom used), should be underlined twice and marked
+“s. c.” Words to be printed in bold-face (seldom used), should be
+underlined (sometimes a wavy line is used) and marked “b. f.”
+
+A minor point in typing manuscript--but nevertheless an important
+one--is to make clear the difference between a hyphen and a dash. The
+hyphen on the typewriter is adequate to signify a hyphen in manuscript,
+and the printer will set it accordingly. But a dash, which is much
+longer than a hyphen in type, is not provided for on the typewriter
+keyboard. The best way is to use two or perhaps three hyphens together,
+thus ---. When so typed, these three hyphens will be set as one long
+line or dash. (As a matter of fact, special instruction to the printer
+is necessary in this manuscript to be sure he sets those three hyphens
+as _hyphens_ instead of a dash!)
+
+Inexperienced writers make oftentimes funny mistakes in preparing
+manuscripts. I remember one writer who persisted in dividing words at
+the end of the line and placing the hyphen (indicating division, or a
+broken word) at the beginning of the remaining part of the word on the
+line below! Of course, the printer set the manuscript all right, but
+the habit was annoying.
+
+_Please_ use 8½ × 11-inch manuscript paper, white, not too thin or too
+thick. White bond paper between 16 and 24 pound stock--as the stationer
+would say--is ideal. Do not use manila paper, or any color other than
+white. The color of your typewriter ribbon does not matter, but in
+typing manuscript use one color only--it is confusing to mix red and
+black, or red and blue, in a manuscript.
+
+Again the inexperienced author, trying to attract attention by being
+“different,” errs in preparing his manuscript. One Little Blue Book
+author succeeded in delivering every one of several books typed on
+heavy foolscap, with deckled edges! Fortunately, it was not perfumed.
+Another writer--this time an unsuccessful one--sent in a manuscript on
+sepia brown paper, beautifully typed in dark brown ribbon to match.
+Such idiosyncrasies are inexpressibly annoying to both editors and
+printers. Avoid them.
+
+_A Word About Special Sizes of Type_: Any necessary type or character
+can be used in setting up a Little Blue Book if it is essential. The
+books are standardized, as I have already said, being set throughout
+in 8-point type, with quoted matter (when it exceeds more than a
+sentence or two in length) set off from the rest of the text by
+being set in 7-point. Larger type is used for the headings (10-point
+caps--capital letters--as a rule). Boldface type, italics, small
+capitals, etc., can all be used in technical books if desired. Too many
+kinds of type in one book are in rather bad taste, so it is well to
+keep the typography simple and neat.
+
+The Little Blue Book dictionaries are usually set in 5½-point type, two
+columns to the page. (Examine Little Blue Books Nos. 192, 696, 697,
+637, 1011, 1105, etc.). The lines are therefore set 7½ ems wide; with
+one-em space between the columns; this makes the page the usual 16 ems
+in width. An em, by the way, is a printer’s unit of measure. There
+are six ems--sometimes called pica ems for greater precision, since,
+strictly speaking, an em may refer to any size type--to the inch. A
+pica em is the width of a capital letter M (square) in 12-point type.
+Incidentally, there are 72 points to the inch.
+
+_Preparation of Illustrations_: In technical books illustrations are
+sometimes necessary. We expect an author to prepare and submit his own
+illustrations with his manuscript. If a technical title is assigned, it
+is given to someone who can send illustrations if they are necessary.
+Halftones (reproductions of photographs) should be avoided. In fact,
+it is so difficult to print halftones on the paper used for Little
+Blue Books, so they will show up well, that we are not using them at
+present.
+
+Illustrations should be outline drawings or diagrams in black ink.
+These illustrations may be much larger than they are to appear in
+the book, if it is any easier to prepare them that way. They will be
+reduced to the proper size when they are made into line cuts (zinc
+etchings).
+
+If illustrations are sent with a manuscript, be sure to indicate in the
+manuscript where, in the text, each illustration should appear, so that
+in making up the book the printers can place the cuts properly. Also,
+be sure to allow for the space the cuts will occupy in the finished
+book, and reduce the word-count of your manuscript accordingly. It is
+impossible for any Little Blue Book to be other than 32 or 64 pages
+in length. You _must_ make your work fit into one or the other of
+these--whichever is specified at the time you receive the assignment.
+Also, you must not let your work fall much short of these lengths, for
+it is just as bad to have a manuscript fill 50 pages of a 64-page book
+as it is for it to run over to 40 pages of a 32-page book. It just
+can’t be done.
+
+Do not hope to have an extra long manuscript converted into a
+two-volume Little Blue Book edition. This experiment has been tried and
+it is not feasible. Each title must be complete in itself, and run to
+either 32 or 64 pages.
+
+
+
+
+RULES FOR STYLE
+
+
+Consistency is a highly desirable virtue in setting anything in type.
+So far as possible we try to have all the Little Blue Books conform
+to one typographical style--but the colossal number of 1,400--soon,
+1,500--different titles has made for a certain inconsistency that could
+not be avoided.
+
+By consistency here, I mean spelling the same word the same way
+throughout the manuscript; if possible, throughout the entire series
+of Little Blue Books. I mean a consistent policy of capitalization,
+hyphenating, punctuation, and so on.
+
+Use care in preparing your manuscript. Spell your words correctly. Do
+not blunder ahead in the notion that the editor or the proofreaders
+will be glad to correct your misspelled words, dress up your awkward
+sentences, and put in your missing commas. Train yourself to spell
+correctly, to write clearly and smoothly, to punctuate for the easy
+reading of your work. Such training can do nothing except speed
+your success as a writer. To ignore these matters may handicap your
+manuscript; better craftsmen than you will get work to do that might
+have been yours had you been more conscientious.
+
+The standard of spelling and hyphenating in the Little Blue Books
+is Webster’s New International Dictionary. In general, words like
+_theater_, _center_, _reconnoiter_, and the like, are spelled with a
+final -er (instead of -re). Words like _honor_, _color_, _valor_, etc.,
+are spelled with a final -or (instead of -our). Wherever two spellings
+are permissible (as recorded in the dictionary), the spelling given
+first (as preferable) by Webster’s New International is the one to be
+used. Words like _traveler_, _traveling_, and _traveled_ are spelled
+with a single _l_, etc.; the rule here is that if a word (like travel)
+ends in a single consonant following a vowel, derivative forms do not
+double the consonant unless the syllable containing that consonant is
+accented. Thus, when _traveling_ is formed from _travel_, the consonant
+_l_ is not doubled because that syllable is not accented (the accent
+falls on trav-). But when _occurring_ is formed from _occur_, the
+consonant _r_ is doubled because the accent falls on -cur. So also in
+the other derivatives: _occurred_, _occurrence_, etc.
+
+As to capitalization, aside from the usual rules for the first word
+in every sentence, etc., all proper names are of course capitalized.
+The names of the seasons (spring, summer, autumn, winter) are spelled
+with a small letter. In place names such as Grand Avenue, Brown
+Street, Mississippi River, etc., the common noun is capitalized as an
+integral part of the place name (_not_ Grand avenue, Brown street,
+Mississippi river, etc.). The word Negro is always capitalized in
+all Haldeman-Julius Publications. As a rule, atheist, agnostic,
+freethought, and similar words, are not capitalized.
+
+In hyphenating words (compound words) follow Webster’s New
+International Dictionary _with this exception_: divisions of time such
+as today, tomorrow, and tonight are spelled without a hyphen.
+
+In punctuation considerable latitude is allowed. The general rule is
+one of common sense--punctuate according to the sense of your writing,
+to make it easy for the reader to grasp your meaning, and to avoid
+any possible ambiguity. Never use more than one exclamation mark or
+interrogation point after a single sentence. Put periods and commas
+always _inside_ of quotation marks; colons and semicolons _always_
+outside of quotation marks. Put exclamation or interrogation marks
+inside of the quotation marks if they belong with the quotation, but
+outside if they do not belong with the quotation. For example, “Shoot
+him!” The exclamation is inside the quotation marks because it belong
+with the quoted words. But, “The word he used was ‘ain’t’!” Here the
+exclamation belongs with the entire sentence (not with the word _ain’t_
+alone), so it is placed outside.
+
+Accent marks are kept over letters in words from foreign languages--as
+the acute, grave, and circumflex accents in French words. These should
+be indicated in your manuscript. You can write them in with ink, since
+the characters are not on most typewriters.
+
+In general, the principles set forth in Little Blue Books of grammar,
+punctuation, and spelling (Little Blue Books Nos. 681, 682, 683),
+are fairly safe guides for Little Blue Book manuscript style. If the
+prospective Little Blue Book writer follows these books rather closely,
+he will never go far astray.
+
+It is seen that the matter of style in Haldeman-Julius Publications is
+not at all extreme or individual. The standard is fairly universal,
+and though it may differ in minor points, the writer cannot make any
+great mistake in accustoming himself to these fundamental rules for
+spelling, punctuation, and so on.
+
+_One Last Important Word_: Always be sure that your name and address
+are clearly typed in the upper left-hand corner of the first page of
+your manuscript. Do not forget your name and address. _This is vitally
+important._
+
+
+
+
+ABRIDGING AND EDITING
+
+
+Abridgments of the classics, or of any work which has appeared in print
+somewhere or other, are at present not much desired for the Little Blue
+Books. Realizing, however, that the editorial policy may again find
+it expedient to include material of this kind, I am putting in here a
+brief chapter on this phase of writing or editing for the Little Blue
+Book series.
+
+To cut down a work from 100,000 words to 15,000 words is an art. It
+takes a certain knack, if I may put it that way. You must have an
+instinct (as it were, though the word is hardly apt in its strict
+sense) for what is essential in the work you are reducing. If it is a
+story, you must have a sense of the dramatic; you must know also what
+it is in the original that makes it worthwhile--if it is a classic, you
+must have some notion of why it is that generations of readers have
+kept the story alive.
+
+Editions of the classics for the Little Blue Books have been of two
+kinds. The more ordinary form is an abridgment, where the original
+work is too long to fit into a 64-page Little Blue Book, (Plays of
+Shakespeare, Ibsen, and some other works are exceptions; these are
+published complete, though they may run to as many as 128 pages.)
+An abridgment means a cutting down by omitting certain parts. Only
+the more famous passages may be retained; or possibly only the more
+interesting portions. If the original is a connected whole, then
+connecting paragraphs must be inserted in the abridgment to carry on
+the thread of the work. For example, see Sir Walter Scott’s _Lady
+of the Lake_ (Little Blue Book No. 616) or Daniel Defoe’s _Robinson
+Crusoe_ (Little Blue Book No. 559). In these books much of the original
+is kept verbatim, the omitted portions being replaced by short
+summarizing sentences.
+
+The other way in which a classic may be edited for a Little Blue Book
+is to write a wholly new and condensed version, in your own words, so
+to speak, making it conform to the required length of 15,000 words.
+This was done with Balzac’s _Splendors and Miseries of a Courtezan_
+(Little Blue Book No. 1067) and also with the fairy tales of Charles
+Perrault (Little Blue Book No. 836). Occasionally, when a philosopher
+is treated in this way, the _gist_ or _substance_ of the man’s work is
+edited for a Little Blue Book.
+
+_Footnotes._--In any edition of a classic, explanatory notes are
+certain to be desirable. It is part of the work of editing a classic,
+or any reprinted work, to insert explanatory notes if they are
+necessary. Every Little Blue Book must be prepared with the idea in
+mind that it may be read by people who have not had the advantages of
+either a high school or a university education. These people are eager
+to read classics, but they expect the works to be made intelligible to
+them, for they have no teacher or professor whom they can ask whenever
+anything puzzles them.
+
+Footnotes may also be useful in originally written works, especially
+books which deal with technical subjects. Wherever they may be found
+advisable, the general remarks set down here about how to insert them
+in manuscript will always apply.
+
+Do _not_ use the asterisk, dagger, and other typographical marks
+sometimes employed to refer to footnotes. These are inconvenient to
+insert in a typewritten manuscript, and their use makes for greater
+complexity in paging the books. Little Blue Book typography must be
+kept simple--after all, you must constantly remember that the book is
+to be sold for five cents.
+
+Use what are called _superior numbers_[3] to refer to footnotes (unless
+you have perhaps only two or three footnotes throughout your entire
+work, when simply an asterisk is sufficient). Note the manner in which
+the superior (raised above the line) number is used to refer to the
+footnote at the bottom of this page (the superior number, ^3, is placed
+after the words _superior number_, a few lines above, thus indicating
+that an explanatory note may be found at the bottom of the page).
+
+[3] Start with No. 1, and number your notes consecutively through your
+manuscript. Examine the footnotes in the _Lady of the Lake_ (Little
+Blue Book No. 616).
+
+In typing your manuscript, when you come to a place where a
+footnote-reference must be inserted, turn your platen slightly downward
+so that you can strike the proper number a little above the line _right
+after the word or words to which the footnote refers_. Then, when
+next you double space, insert your footnote. Place the corresponding
+number at the beginning of the footnote. It is not necessary to place
+footnotes in manuscript at the bottom of the typewritten page. Insert
+the footnote while you have it in mind (otherwise you might omit it),
+and also while you have plenty of room in which to type it. Then draw a
+line (in pencil, or on the typewriter, as you prefer) clear across the
+page _both above and below_ the footnote, separating it from the rest
+of the text. This will enable both typesetter and printer to recognize
+the inserted matter as a footnote, and it will be handled accordingly.
+
+_Forewords and Introductions._--If you ever edit or abridge any work
+for the Little Blue Books, it will be useful to future readers if
+you add an explanatory foreword or introduction to the work. In this
+introduction you should give a brief biography of the author, if the
+work is a classic; you should also explain why the work _is_ a classic,
+why it is perpetuated in the world’s literature. You might quote some
+critical opinions from outstanding commentators on literature.
+
+In the larger clothbound books it is customary to place the foreword
+or introduction before the Table of Contents. The order of precedence
+in large books is usually thus: Title Page, Foreword or Introduction,
+Table of Contents, List of Illustrations, Body of the Work, Appendix or
+Appendices (if any), Bibliography (if any), Index.
+
+However, the Little Blue Books are of such a size that this order makes
+for a certain strangeness. We have therefore always made the order in
+Little Blue Books thus: Title Page, Table of Contents, Body of Work
+preceded by Foreword or Introduction (if any), Bibliography (if any),
+Index. An appendix is rather out of place in a work so short as a
+Little Blue Book. If inserted, it may be placed before the Index or
+before the Bibliography.
+
+Incidentally, the Bibliography is a list of works used for reference
+(as sources of information) during the preparation of the manuscript.
+These credits are better given, in a Little Blue Book, within the text
+itself wherever credit is due, or possibly by suitable footnotes. There
+may also be a bibliography of books to read along the same lines or in
+the same field, as in Joseph McCabe’s volumes of _The Key to Culture_.
+
+
+
+
+POSSIBLE SUBJECTS
+
+
+I promised, earlier in this book, to insert some suggestions about
+possible subjects for future Little Blue Books. I add here a paragraph
+or two in which I shall state briefly some of the gaps existing in
+the series when I write this book (January, 1929). These gaps may, of
+course, be filled before you happen to secure and read my informal
+instructions and advice. The proper procedure is for you to write for
+an assignment, outlining your ability and experience; if you get the
+assignment, good luck to you!
+
+The sports titles in the Little Blue Books are sparse. At the moment,
+baseball, golf, swimming, and hiking or camping are the only “sports”
+covered. Tennis, I believe, will be taken care of shortly. But there
+is room for someone who knows sports to handle football, basketball,
+winter sports, outdoor games, gymnasium stunts, calisthenics, boxing,
+racing (of various kinds), track, angling, etc. Mind you--write to the
+Editor first, before you begin work! Even then, you must deliver a
+satisfactory manuscript after a subject is assigned to you, or it will
+not be accepted.
+
+Many commercial subjects are possibilities. There are stenography,
+bookkeeping, accountancy, office management, and so on. Possibly a book
+explaining taxes, or telling how to figure your own income tax, might
+be acceptable. If you are an accountant and know how to write, there
+are some chances here for you!
+
+All sorts of _how to do_ books are in demand. Plumbing, electricity,
+repairing automobiles or radios, engineering, aviation, carpentry,
+metallurgy, and so on--the field is vast. But you must both know your
+subject and know how to write understandably--slipshod methods are not
+tolerated in Girard.
+
+We have _How to Play the Piano_. Simple lesson books for other musical
+instruments: the drums, the saxophone, the cornet, the trombone, etc.,
+might all prove acceptable.
+
+Travel books are a new field, just now being tried. If the first
+experimental titles go well, there might be more in demand.
+
+Topics of the hour are often pretty good bets. For example, such
+topics as the following have already been covered: Companionate
+marriage, prohibition, capital punishment, petting parties, the younger
+generation, etc. A new topic may leap into prominence any day.
+
+Hobbies are an untouched field as yet. Some riders of hobbies who can
+pound out well-phrased sentences on a typewriter should write to E.
+Haldeman-Julius. I think something might come of it one of these days.
+
+You may have other ideas. Perhaps they are good ideas. Write to the
+Editor about them. If he takes a fancy to one of your suggestions, you
+will be sure to hear from him!
+
+
+
+
+TRANSCRIBER’S NOTES
+
+
+Page 11: typo in “vocabulary” corrected.
+
+Page 18: originally incomplete word “leaving” in “leaving space for the
+printer ...” has been restored.
+
+Page 24: one occurrence of “Brown Street” has been corrected to “Brown
+street” in line with the context.
+
+Page 28: an instance of the superscripted number “3” has been
+represented as “^3”. That number in that specific instance is not
+intended to represent a footnote.
+
+*** END OF THE PROJECT GUTENBERG EBOOK 78066 ***
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+<body>
+<div style='text-align:center'>*** START OF THE PROJECT GUTENBERG EBOOK 78066 ***</div>
+
+
+<p><span class="pagenum" id="Page_1">[Pg 1]</span></p>
+
+
+<div class="chapter">
+<p class="center p2">
+ <span style="display:inline-block;">LITTLE BLUE BOOK NO.<br>
+ <small>Edited by E. Haldeman-Julius</small></span>
+ <span style="display:inline-block; margin-left:0.5em; vertical-align:top; font-size:1.8em">1366</span>
+</p>
+<h1>
+How to Write Little<br>
+Blue Books
+</h1>
+<p class="center" style="font-size: large;">
+ Lloyd E. Smith
+</p>
+<p class="center">
+ (Assistant Editor, Haldeman-Julius<br>
+ Publications)
+</p>
+<p class="center p6">
+ HALDEMAN-JULIUS PUBLICATIONS<br>
+ GIRARD, KANSAS
+</p>
+
+<p><span class="pagenum" id="Page_2">[Pg 2]</span></p>
+</div>
+
+<hr class="chap x-ebookmaker-drop">
+
+<div class="chapter">
+<p class="center ep6">
+ Copyright, 1929,<br>
+ Haldeman-Julius Company
+</p>
+<p class="center p6">
+ PRINTED IN THE UNITED STATES OF AMERICA
+</p>
+
+<p><span class="pagenum" id="Page_3">[Pg 3]</span></p>
+</div>
+
+
+<hr class="chap x-ebookmaker-drop">
+<div class="chapter">
+ <p class="ph1">
+ HOW TO WRITE LITTLE BLUE BOOKS
+ </p>
+ <p class="ph2 nobreak" id="A_WORD_OF_EXPLANATION">
+ A WORD OF EXPLANATION
+ </p>
+</div>
+
+
+<p>Telling would-be contributors to the five-cent
+pocket series <i>How to Write Little Blue
+Books</i>, is, by rights, the editor’s—E. Haldeman-Julius’s—job.
+For he is the man who ultimately
+accepts the manuscript, if it is acceptable,
+and he signs the check which each author
+awaits with eager anticipation. But he says
+that going into the details of how manuscripts
+should be written for this ever growing series
+does not appeal to him. So far he has preferred
+to find and buy the product of those
+writers who are able, without more than a preliminary
+word or two, to turn out exactly what
+he wants. So he has delegated me to do the
+job for him, and he has charged me to be explicit,
+exhaustive, and extremely understandable.</p>
+
+<p>For editorial problems of the Little Blue
+Books are peculiar. There is no other series
+to be compared with The Little Blue Books.
+Certainly not in the English language, and
+similar series in foreign languages are not
+quite the same, and are, of course, not of interest
+to writers in English. E. Haldeman-Julius
+has told the complete story of ten years
+of publishing the Little Blue Books, from editing
+some two thousand manuscripts to the
+<span class="pagenum" id="Page_4">[Pg 4]</span>complete list of more than fourteen hundred
+titles in print as I write, in his book, <i>The First
+Hundred Million</i>.&#x2060;<a id="FNanchor_1_1" href="#Footnote_1_1" class="fnanchor">[1]</a> The 100,000,000 refers to the
+total number of Little Blue Books printed and
+sold at the time the book was written. I urge
+every would-be Little Blue Book writer to get
+a copy of this book, if possible, and read it
+from cover to cover. Entirely aside from its
+technical interest, the book is thoroughly readable
+as a unique contribution to the psychology
+of the American reading public.</p>
+
+<div class="footnote"><p><a id="Footnote_1_1" href="#FNanchor_1_1" class="label">[1]</a> <i>The First Hundred Million</i>, by E. Haldeman-Julius,
+cloth bound, $3 postpaid, Haldeman-Julius
+Co., Girard, Kansas.</p></div>
+
+<p>As for my own qualifications to tell how Little
+Blue Books must be written, to be acceptable
+for publication in this world famous series,
+they are two. For more than three years
+I have been the Assistant Editor of the Haldeman-Julius
+Publications, and I have encountered
+at first hand the editorial and publishing
+problems peculiar to them. I have corresponded
+with many Little Blue Book writers;
+I have whipped many a manuscript into shape
+for the typesetters; I have scheduled thousands
+of Little Blue Books, in hundreds of
+large editions, for publication. My second qualification
+is that I am a Little Blue Book writer
+myself, and have been for some six years. Up
+to the moment of writing, more Little Blue
+Books bear my name (laying aside my cloak
+of modesty for the moment) than any other
+single contributor’s name, not excepting Joseph
+McCabe, who is a far more redoubtable writer
+than I, having to his credit the colossal enterprise
+<span class="pagenum" id="Page_5">[Pg 5]</span>of <i>The Key to Culture</i>,&#x2060;<a id="FNanchor_2_2" href="#Footnote_2_2" class="fnanchor">[2]</a> in forty 30,000-word
+volumes, in addition to his fifty-five or so
+Little Blue Books. Ergo, I ought to know
+something about the subject.</p>
+
+<div class="footnote"><p><a id="Footnote_2_2" href="#FNanchor_2_2" class="label">[2]</a> <i>The Key to Culture</i>, by Joseph McCabe, an outline
+of all knowledge, 40 5½ × 8½ volumes, bound
+in stiff card covers, 64 pages each, $7.50 postpaid,
+Haldeman-Julius Co., Girard, Kansas.</p></div>
+
+<p>Justification for the present Little Blue Book
+will appear, if at all, in the sales record of this
+particular number a year or two from now.
+Judging from the inquiries that pour into Girard
+on every mail, it should not be hard to
+dispose of an edition of 10,000 copies every
+year. Not that all the buyers of the book will
+become Little Blue Book contributors—for
+many will want to read this book out of a natural
+curiosity; others will find that the work
+of writing for the series is not suited to their
+capabilities; others will simply be unable to
+meet the high standard required—but the interest
+in the subject is, I am sure, large
+enough to make the book worth writing.</p>
+
+<p>Certainly it is a clear sign of the unique
+character of the Little Blue Book series that
+it becomes advisable to include within the
+series, as a unit of the whole, a book telling
+how more books should be written! What
+other publisher has ever added to his list a
+book telling, in substance, <i>How to Write Books
+For Me</i>?</p>
+
+<p>But there is another reason for writing this
+book. As the Little Blue Books have progressed,
+undergoing many changes in editorial
+<span class="pagenum" id="Page_6">[Pg 6]</span>policy, widening their scope with the growth
+of their audience, problems have arisen which
+merit different treatment from problems which
+have confronted other editors and other publishers.
+As a series, the Little Blue Books
+have reached the point where definite rules
+must be laid down and strictly adhered to in
+the preparation of further titles for publication.
+Particular avenues of expansion are
+opening up, for which special writers must be
+found, or for which present writers may perhaps
+qualify if they are informed of the need.
+Hundreds of people would like to write at least
+one Little Blue Book, dealing perhaps with a
+subject very familiar to them; but it is impossible
+to tell each writer individually how
+to go about it. Many such contributors may
+not be professional writers, but because of
+their familiarity with a subject they may be
+able, if properly instructed, to deliver a satisfactory
+manuscript.</p>
+
+<p>Even those writers who have already one
+or more published Little Blue Books to their
+credit may learn something from what the Assistant
+Editor has to say. The less editing we
+have to do in Girard, the better. It would be
+ideal if Little Blue Book writers could grasp
+the mechanical requirements of a Little Blue
+Book, and see it, to some extent, from an editorial
+viewpoint. They should understand
+something of the typography. They should familiarize
+themselves with the established style
+(spelling, punctuation, and the like) and follow
+it in their manuscript. Points such as
+these I will mention in due course.</p>
+
+
+<hr class="chap x-ebookmaker-drop">
+<div class="chapter">
+
+<p><span class="pagenum" id="Page_7">[Pg 7]</span></p>
+
+
+ <h2 class="nobreak" id="SOME_GENERAL_PRINCIPLES">
+ SOME GENERAL PRINCIPLES
+ </h2>
+</div>
+
+
+<p>A prospective Little Blue Book title undergoes
+a severe scrutiny, and a careful, critical
+consideration of its possible popularity. The
+initial investment necessary to add a new title
+to the list is not justified until the first edition
+is sold out, and this first edition must be
+sold within a year of first publication. Such
+a requirement is beyond a doubt not always
+easy to meet.</p>
+
+<p>Writers should understand one or two things
+very clearly when contemplating offering manuscript
+to the Little Blue Books. It is not the
+aim or function of the Little Blue Book series
+to promulgate original ideas. If you have written
+an essay on your own philosophy of life,
+it is not a suitable manuscript for the Little
+Blue Books—unless you are as famous as
+Thomas A. Edison or Luther Burbank, and
+perhaps not even then. Theses which deal exhaustively
+with the epithets of Percy Bysshe
+Shelley, or a critical analysis of the odd conjunctival
+constructions to be found in Emerson
+(if there are any!), or any similar work
+of scholarly scope but limited popular appeal,
+are strictly taboo. Such a work merits publication—if
+it deserves perpetuation in print—by
+publishers who can give the book suitable
+blurbs and feature it in their lists for a few
+months, and then, if necessary, forget it.</p>
+
+<p>A Little Blue Book, when added to the list,
+is added in the hope that it will remain there
+for the life of the series. Mistakes are made,
+and titles are from time to time dropped. But
+<span class="pagenum" id="Page_8">[Pg 8]</span>these mistakes are fewer than they used to
+be, and every effort is made to avoid making
+such mistakes.</p>
+
+<p><i>Don’t</i>, therefore, dig out a pet manuscript
+that has been yellowing among your papers
+for years, in the hope that it will make a Little
+Blue Book! <i>Don’t</i> rush through your life
+story, or reminiscences of your childhood, or
+your solution of the social chaos, or your key
+to the universe, in any hastily conceived hope
+that E. Haldeman-Julius will grab it for a Little
+Blue Book—because he won’t do any such
+thing.</p>
+
+<p>It is not the purpose of the Little Blue Books
+to provide a cheap means of giving the work of
+obscure authors to a supposedly breathlessly
+awaiting public. Little Blue Books are <i>never
+published at the author’s expense</i>, so please
+don’t take the trouble to suggest it. If it is
+unlikely that a title will sell sufficient copies
+to make it worth while to keep it in print, the
+title will not be added to the list at all. This
+is final. No amount of argument or financial
+persuasion can change this policy.</p>
+
+<p>Nor is it possible for the Haldeman-Julius
+Company to set up and print booklets in Little
+Blue Book form for any individual. This
+comes under the general head of job printing,
+and the Haldeman-Julius Company does no job
+printing of any kind. It is impossible, due to
+the fact that all the available machinery is
+constantly running to keep pace with the
+world-wide demand for Little Blue Books and
+other Haldeman-Julius publications.</p>
+
+<p>To come back to the general principles governing
+<span class="pagenum" id="Page_9">[Pg 9]</span>the selection and approval of future
+Little Blue Books, this series continually endeavors
+to live up to its other more high-sounding
+name: The University in Print. The
+present tendency of editorial selection is toward
+more books of self-education and self-improvement.
+Too many books on one subject
+are not wanted. Subjects that are not at
+present represented are likely to be in demand—more
+about this, and how to find out
+about it, anon. Treatment of specialized aspects
+of any subject is usually not desired.</p>
+
+<p>Keep, so far as possible, to subjects of wide
+appeal. Anyone who has read <i>The First Hundred
+Million</i>, by E. Haldeman-Julius, will have
+a fairly clear idea of what this means. Further
+reprints, no matter how well edited, of the
+classics are not desired at present. Anthologies
+of poetry are not wanted, even though
+the poet is not already represented in the series;
+original poetry is out of the question!
+Original fiction is not desired, nor are collections
+of stories already published wanted—except
+in a few instances, perhaps, when the
+work of a Fannie Hurst or a Wilbur Daniel
+Steele may be added to round out the section
+devoted to present-day well-known writers.</p>
+
+<p>Literary criticism is at present in disfavor
+in the editorial sanctum of the Little Blue
+Books. Critical surveys or literary outlines of
+any kind are hardly likely to meet with approval.
+There are several titles of this nature
+already in print, and they are apparently adequate
+to the present demands of the reading
+public.</p>
+
+<p><span class="pagenum" id="Page_10">[Pg 10]</span></p>
+
+<p>History is a classification that is rather
+sparse in the Little Blue Book series. The
+right approach to the various phases of history
+has perhaps not yet been hit upon. However,
+it is safe to say that histories of various
+countries are not desired just now—the histories
+of Mexico and Japan already in the list
+are not doing so well as was hoped. The histories
+of the American Revolution, the American
+Civil War, and the World War, are doing
+better than any of the other historical titles.
+But with an <i>Outline of United States History</i>
+and <i>Lives of United States Presidents</i> already
+in the list, United States history is pretty well
+taken care of for the present.</p>
+
+<p>Biography is well represented. Except for
+a few outstanding names here and there—a
+biography of Charles Lindbergh has just been
+added—further biographical titles are not desired.
+Of course, these negative suggestions
+that I am setting down here may change at
+any time, but it will be helpful, I think, for
+future Little Blue Book writers to have some
+notion of what is not wanted immediately.
+They will do much better to direct their efforts
+along the lines of expansion that are at
+present strong. Obviously, much more chance
+of acceptance lies in these desired directions.
+(For particulars of how to find out whether
+a title is likely to be acceptable, see the section
+following.)</p>
+
+<p>Most of the aspects of modern science have
+been treated already. Evolution is certainly
+adequately covered. Astronomy and physics
+are pretty well represented. Maynard Shipley
+<span class="pagenum" id="Page_11">[Pg 11]</span>has been filling in some gaps recently, so it
+is unlikely that further material of this nature
+will be acceptable. On science, however, Mr.
+Haldeman-Julius has an open editorial mind.
+If you think you have a good suggestion, it
+might be well to submit it (read the following
+section to learn how to do this).</p>
+
+<p>Psychology and psycho-analysis have been
+thoroughly covered by James Oppenheim, Clement
+Wood, and Leo Markun. It is extremely unlikely
+that further titles will be added dealing
+with these subjects, though it may be that some
+important phase has been overlooked.</p>
+
+<p>Various phases of the English language—spelling,
+grammar, vocabulary and the like—are
+also thoroughly covered. What few remaining
+gaps there may be have probably already
+been arranged for; even short-story writing
+now has three or four different volumes devoted
+to it, which is certainly sufficient for the
+present scope of the series.</p>
+
+<p>Philosophy was done up brown, if I may put
+it that way, by Dr. Will Durant some years
+ago. The philosophy classification is large
+enough for all present demands of the reading
+public.</p>
+
+<p>It is hardly necessary to say that religion,
+both for and against, is comprehensively treated.
+Joseph McCabe has some fifty books on
+this subject alone. Nothing further of this
+nature is desired.</p>
+
+<p>It can thus be seen that certain very definite
+classifications have been closed, at least
+for a while. Though an occasional title may
+<span class="pagenum" id="Page_12">[Pg 12]</span>be added to these groups I have just mentioned,
+the chances are not so good here as in
+some group which is poorly represented or not
+represented at all. Subjects which are in demand,
+if suitable material can be secured, are
+discussed at some length in a later section of
+this book.</p>
+
+
+<hr class="chap x-ebookmaker-drop">
+<div class="chapter">
+ <h2 class="nobreak" id="HOW_TO_RECEIVE_AN_ASSIGNMENT">
+ HOW TO RECEIVE AN ASSIGNMENT
+ </h2>
+</div>
+
+
+<p>Little Blue Books are written on assignment.
+That is to say, all prospective titles are tentatively
+approved before the manuscript is actually
+prepared. Seldom indeed has a chance
+manuscript, submitted without previous correspondence,
+fitted into the series. The freelance
+writer can hardly hope to guess what
+may be suitable, unless he is familiar with the
+fourteen hundred or so different titles now in
+print, and unless he knows, too, the nearly
+thousand titles which have been discontinued
+and obviously must not be repeated.</p>
+
+<p>If you want to write a Little Blue Book the
+first thing to do is for you to get an idea.
+Do <i>not</i> write us some such letter as the following:</p>
+
+<blockquote>
+<p>
+ Editor, Haldeman-Julius Publications,<br>
+ Girard, Kansas<br>
+ Dear Sirs:
+</p>
+
+<p>I am a good writer and have lots of time. I
+would like to write some Little Blue Books for you.
+Please write me immediately what I should write
+and how much you will pay me to do it for you.<br>
+Signed, A. M. Ateur.</p>
+</blockquote>
+
+<p>Such a letter tells nothing. Such a letter is
+the height of futility in seeking to write for
+<span class="pagenum" id="Page_13">[Pg 13]</span>Little Blue Book publication. First of all, you
+must have in mind a subject which you would
+like to prepare especially for the Little Blue
+Book series. Possibly it is a subject which you
+are particularly equipped to handle, due to
+your education, or your experience, or your inclinations.
+If so, be sure to give a brief outline
+of such qualifications when you write your
+suggestion to Mr. Haldeman-Julius. If you
+have published other work, it is a good idea to
+mention it, giving titles and dates of publication.</p>
+
+<p>In other words, do your best to convince the
+editor that you can do the work well. Next
+to wasting his own time, E. Haldeman-Julius
+is opposed to wasting the time of any writer.
+If you are unable to write up to the standard
+he demands, he prefers to know it before he
+allows you to begin work. For whenever an
+unsatisfactory manuscript is delivered, the
+time of both author and editor is thrown away.</p>
+
+<p>When you have an idea which seems to you
+a good idea for a Little Blue Book, and if, so
+far as you know, this title or a very similar
+one is not already in the series, write a letter
+about it, addressed to <i>E. Haldeman-Julius,
+Editor, Haldeman-Julius Publications, Girard,
+Kansas</i>. You will receive a prompt reply. If
+the idea appeals to Mr. Haldeman-Julius, he will
+write you a letter giving you the assignment to
+do that title for the Little Blue Books.</p>
+
+<p>Let there be no misunderstanding about such
+an assignment. If the editor accepts your
+idea, and feels that you are qualified to handle
+<span class="pagenum" id="Page_14">[Pg 14]</span>the subject, he says you may go ahead with
+it—that is, he would like to see the completed
+manuscript. However, he does not bind the
+Haldeman-Julius Company to pay for that
+manuscript unless it is up to the usual standard
+and satisfactory in every way.</p>
+
+<p>When you receive an assignment you should
+set to work at once. Read over the manuscript
+specifications (given in the section following
+this) to be sure you have them clearly in mind,
+and go to work. The assignment of a title to
+any writer carries with it an understanding,
+usually not put in the letter, that the completed
+manuscript will be delivered <i>within sixty days</i>.
+If sixty days or more elapse without further
+word from the author, it is understood by all
+concerned that he has either not been able to
+do the work or has not chosen to do it, and
+that assignment may, if it is found desirable
+to do so, be given to someone else. If for any
+reason you cannot deliver a manuscript within
+sixty days after a subject is assigned to you,
+you should write to the editor explaining the
+delay, and giving a probable date of delivery on
+the manuscript.</p>
+
+<p>This may seem a somewhat lax system. But
+you must consider that several hundred Little
+Blue Book manuscripts are accepted for publication
+<i>every year</i>, and that this is in addition
+to the other editorial duties of Mr. Haldeman-Julius.
+It is essential that the system be both
+simple and practical. Ten years’ experience has
+shown the present method to be both, and to
+work out satisfactorily for everyone.</p>
+
+<p><span class="pagenum" id="Page_15">[Pg 15]</span></p>
+
+<p>When your manuscript is finished, go over it
+carefully for typographical errors. You should
+endeavor, so far as you can, to deliver your
+manuscript ready—not only for the editor—but
+for the typesetters (see section following
+for further details). If suitable, your manuscript
+will be formally accepted within three
+days after its receipt in Girard, and a check in
+full payment will be mailed to you. Acceptances
+and checks often go out on the same day
+a manuscript is received. Then your manuscript
+goes to the typesetters at once. If you
+wish to read proof on it yourself, you should
+so request after you have received notice of
+acceptance.</p>
+
+<p>Always send manuscripts by <i>first class mail</i>
+(two cents an ounce), sealed. If you are submitting
+your first manuscript, always enclose
+postage for its return to you in case it is not
+satisfactory.</p>
+
+<p>Your next question may well be: “How am
+I to get ideas for Little Blue Books?” That is
+your problem, however, and you will have to
+solve it. In a later section I have listed some
+of the subjects or groups of subjects which
+might be acceptable during the next year or
+two. But to be assigned any of these subjects
+a writer must thoroughly qualify and convince
+the editor that he has the necessary knowledge
+and experience to handle them well.</p>
+
+<p>Of course, ideas for new Little Blue Books
+continually mature in Girard. But these ideas
+are given, as a matter of course, to experienced
+Little Blue Book writers. There are ten
+<span class="pagenum" id="Page_16">[Pg 16]</span>writers, at least, who are always ready to prepare
+a needed manuscript, and these ten
+writers have proved that, in their fields, they
+can do satisfactory work of a high standard.
+For this reason, assignments are not given
+to new writers unless the new writers have
+good ideas of their own.</p>
+
+<p>Some would-be writers may feel doubtful
+about submitting their ideas, lest they be
+“stolen” and given to someone else. The only
+guarantee against this is the established integrity
+of the Haldeman-Julius Publications in
+dealing with scores of authors during the past
+decade. Every writer must run this risk, even
+if he submits a completed manuscript. Possibly
+someone else may have the same idea—that
+sometimes happens. The earlier bird, naturally,
+gets the assignment. It is apparent that
+conflicts of this kind do happen occasionally,
+and they simply have to be forgotten.</p>
+
+<p>If you have no ideas, no matter how good
+a writer you are, you may as well sell your
+typewriter and become a soda clerk or elevator
+boy. The writer without ideas does not remain
+a writer long, no matter what sort of work he
+is supposed to be doing.</p>
+
+
+<hr class="chap x-ebookmaker-drop">
+<div class="chapter">
+ <h2 class="nobreak" id="MANUSCRIPT_SPECIFICATIONS">
+ MANUSCRIPT SPECIFICATIONS
+ </h2>
+</div>
+
+
+<p>Little Blue Books have certain very definite
+mechanical requirements. It is extremely important
+that Little Blue Book writers conform
+absolutely to these requirements. If you wish
+to deliver satisfactory Little Blue Book manuscripts,
+it will be a good idea for you to read
+<span class="pagenum" id="Page_17">[Pg 17]</span>this section carefully and memorize the specifications
+that apply to you.</p>
+
+<p>Little Blue Books are now added to the series
+in two lengths only—32 pages or 64 pages
+(that is, in the completed book). This is counting
+every page from title page to last page
+(covers excepted). Little Blue Books are set
+in eight-point type, solid (which is to say,
+eight-point type cast on an eight-point slug), in
+lines 16 ems wide, 35 lines to the page. (Notice
+the manner in which this Little Blue Book
+is set.) Quotations (excerpts from other books,
+quoted letters, etc.) are set off from the main
+text by a slight space (leads) top and bottom,
+and set in seven-point type. Such quoted matter
+should be either single-spaced or indented about
+1½ inches in manuscript. <i>It should not be enclosed
+in quotation marks.</i> (Note the quoted
+matter on page 12 of this book).</p>
+
+<p>A 32-page Little Blue Book contains—when
+set as above—about 7,500 words; a 64-page book
+contains twice as many, or 15,000 words. You
+should indicate which length your idea is likely
+to require when you submit suggestions.</p>
+
+<p><i>How to judge the length of your manuscript</i>:
+It is unnecessary to count the actual number of
+words in your manuscript. If your typewriter
+has pica type (look up your bill of sale, or ask
+your typewriter salesman, if you do not know),
+23 to 25 pages of manuscript, 8½ × 11-inch
+sheets, typed on one side of the paper only,
+double-spaced, with not over ½-inch margin at
+left and right, or ¾-inch space top and bottom,
+will make a 32-page Little Blue Book. From
+<span class="pagenum" id="Page_18">[Pg 18]</span>50 to 55 pages of such manuscript are required
+for a 64-page Little Blue Book. If your typewriter
+has elite type, a 32-page book will require
+about 17 pages typed as above; a 64-page
+book will require about 36 pages.</p>
+
+<p>Always type on one side of the paper only.
+Always <i>double space</i> any typewritten manuscript.
+Always submit the original (not the
+carbon copy) to the editor. Keep the carbon
+copy for your own files—and, by the way, it is
+wise <i>always</i> to keep a carbon copy. No editorial
+office assumes responsibility for any unaccepted
+manuscript beyond the usual reasonable
+care. Manuscripts also may be lost in the
+mails, and the slight labor of keeping carbon
+copies even over a period of years may some
+day repay your effort if a valuable manuscript
+is somehow lost. <i>Number the pages of your
+manuscript.</i></p>
+
+<p>You may, if you like, divide your manuscript
+into chapters or sections, or both. Such divisions
+are advisable in any technical manuscript.
+If such chapters are titled (and it is a good
+idea to give them titles), be sure to include
+with your manuscript a Table of Contents, leaving
+space for the printer to write in the page
+numbers when the type is divided into pages.</p>
+
+<p>Be sure you distinguish the Table of Contents
+from the Index. The Table of Contents
+is arranged in the order of the pages—that is,
+the chapters, stories, or whatever the book contains,
+are listed in the order they appear in
+the book, with the number of the page on which
+each such chapter or section begins. An Index
+<span class="pagenum" id="Page_19">[Pg 19]</span>is an alphabetical guide to the contents of the
+book. In the Index subjects are listed alphabetically,
+as in a dictionary, and the page numbers
+(added after the book is set in type and
+paged) are put in to correspond. An Index is
+necessary only in a book dealing with various
+phases of some subject where frequent reference,
+for ready information, is likely to be
+made by the reader. (See Little Blue Books
+Nos. 815 and 816 for examples of indices).</p>
+
+<p>In typing your manuscript indent the first
+line of every new paragraph three spaces on
+the typewriter. No other marking is necessary.
+Words you wish italicized should be underlined
+once. Words to be printed in small capitals
+(seldom used), should be underlined twice
+and marked “s. c.” Words to be printed in bold-face
+(seldom used), should be underlined (sometimes
+a wavy line is used) and marked “b. f.”</p>
+
+<p>A minor point in typing manuscript—but
+nevertheless an important one—is to make clear
+the difference between a hyphen and a dash.
+The hyphen on the typewriter is adequate to
+signify a hyphen in manuscript, and the printer
+will set it accordingly. But a dash, which is
+much longer than a hyphen in type, is not provided
+for on the typewriter keyboard. The
+best way is to use two or perhaps three hyphens
+together, thus &#8209;&#8209;&#8209;. When so typed, these
+three hyphens will be set as one long line or dash.
+(As a matter of fact, special instruction to the
+printer is necessary in this manuscript to be
+sure he sets those three hyphens as <i>hyphens</i>
+instead of a dash!)</p>
+
+<p><span class="pagenum" id="Page_20">[Pg 20]</span></p>
+
+<p>Inexperienced writers make oftentimes funny
+mistakes in preparing manuscripts. I remember
+one writer who persisted in dividing words
+at the end of the line and placing the
+hyphen (indicating division, or a broken
+word) at the beginning of the remaining part
+of the word on the line below! Of course,
+the printer set the manuscript all right, but the
+habit was annoying.</p>
+
+<p><i>Please</i> use 8½ × 11-inch manuscript paper,
+white, not too thin or too thick. White bond
+paper between 16 and 24 pound stock—as the
+stationer would say—is ideal. Do not use manila
+paper, or any color other than white. The
+color of your typewriter ribbon does not matter,
+but in typing manuscript use one color
+only—it is confusing to mix red and black, or
+red and blue, in a manuscript.</p>
+
+<p>Again the inexperienced author, trying to attract
+attention by being “different,” errs in preparing
+his manuscript. One Little Blue Book
+author succeeded in delivering every one of several
+books typed on heavy foolscap, with deckled
+edges! Fortunately, it was not perfumed. Another
+writer—this time an unsuccessful one—sent
+in a manuscript on sepia brown paper,
+beautifully typed in dark brown ribbon to
+match. Such idiosyncrasies are inexpressibly
+annoying to both editors and printers. Avoid
+them.</p>
+
+<p><i>A Word About Special Sizes of Type</i>: Any
+necessary type or character can be used in setting
+up a Little Blue Book if it is essential.
+The books are standardized, as I have already
+<span class="pagenum" id="Page_21">[Pg 21]</span>said, being set throughout in 8-point type, with
+quoted matter (when it exceeds more than a
+sentence or two in length) set off from the
+rest of the text by being set in 7-point. Larger
+type is used for the headings (10-point caps—capital
+letters—as a rule). Boldface type,
+italics, small capitals, etc., can all be used in
+technical books if desired. Too many kinds of
+type in one book are in rather bad taste, so it
+is well to keep the typography simple and neat.</p>
+
+<p>The Little Blue Book dictionaries are usually
+set in 5½-point type, two columns to the page.
+(Examine Little Blue Books Nos. 192, 696,
+697, 637, 1011, 1105, etc.). The lines are therefore
+set 7½ ems wide; with one-em space between
+the columns; this makes the page the
+usual 16 ems in width. An em, by the way, is
+a printer’s unit of measure. There are six
+ems—sometimes called pica ems for greater
+precision, since, strictly speaking, an em may
+refer to any size type—to the inch. A pica em
+is the width of a capital letter M (square)
+in 12-point type. Incidentally, there are 72
+points to the inch.</p>
+
+<p><i>Preparation of Illustrations</i>: In technical
+books illustrations are sometimes necessary. We
+expect an author to prepare and submit his own
+illustrations with his manuscript. If a technical
+title is assigned, it is given to someone
+who can send illustrations if they are necessary.
+Halftones (reproductions of photographs)
+should be avoided. In fact, it is so
+difficult to print halftones on the paper used
+for Little Blue Books, so they will show up
+<span class="pagenum" id="Page_22">[Pg 22]</span>well, that we are not using them at present.</p>
+
+<p>Illustrations should be outline drawings or
+diagrams in black ink. These illustrations may
+be much larger than they are to appear in the
+book, if it is any easier to prepare them that
+way. They will be reduced to the proper size
+when they are made into line cuts (zinc etchings).</p>
+
+<p>If illustrations are sent with a manuscript,
+be sure to indicate in the manuscript where, in
+the text, each illustration should appear, so
+that in making up the book the printers can
+place the cuts properly. Also, be sure to allow
+for the space the cuts will occupy in the finished
+book, and reduce the word-count of your
+manuscript accordingly. It is impossible for
+any Little Blue Book to be other than 32 or 64
+pages in length. You <i>must</i> make your work fit
+into one or the other of these—whichever is
+specified at the time you receive the assignment.
+Also, you must not let your work fall
+much short of these lengths, for it is just as
+bad to have a manuscript fill 50 pages of a 64-page
+book as it is for it to run over to 40
+pages of a 32-page book. It just can’t be done.</p>
+
+<p>Do not hope to have an extra long manuscript
+converted into a two-volume Little Blue Book
+edition. This experiment has been tried and it
+is not feasible. Each title must be complete in
+itself, and run to either 32 or 64 pages.</p>
+
+
+<hr class="chap x-ebookmaker-drop">
+<div class="chapter">
+ <h2 class="nobreak" id="RULES_FOR_STYLE">
+ RULES FOR STYLE
+ </h2>
+</div>
+
+
+<p>Consistency is a highly desirable virtue in
+setting anything in type. So far as possible we
+<span class="pagenum" id="Page_23">[Pg 23]</span>try to have all the Little Blue Books conform
+to one typographical style—but the colossal
+number of 1,400—soon, 1,500—different titles
+has made for a certain inconsistency that
+could not be avoided.</p>
+
+<p>By consistency here, I mean spelling the same
+word the same way throughout the manuscript;
+if possible, throughout the entire series of Little
+Blue Books. I mean a consistent policy of
+capitalization, hyphenating, punctuation, and
+so on.</p>
+
+<p>Use care in preparing your manuscript. Spell
+your words correctly. Do not blunder ahead
+in the notion that the editor or the proofreaders
+will be glad to correct your misspelled
+words, dress up your awkward sentences, and
+put in your missing commas. Train yourself
+to spell correctly, to write clearly and smoothly,
+to punctuate for the easy reading of your
+work. Such training can do nothing except
+speed your success as a writer. To ignore these
+matters may handicap your manuscript; better
+craftsmen than you will get work to do that
+might have been yours had you been more conscientious.</p>
+
+<p>The standard of spelling and hyphenating in
+the Little Blue Books is Webster’s New International
+Dictionary. In general, words like
+<i>theater</i>, <i>center</i>, <i>reconnoiter</i>, and the like, are
+spelled with a final -er (instead of -re). Words
+like <i>honor</i>, <i>color</i>, <i>valor</i>, etc., are spelled with a
+final -or (instead of -our). Wherever two spellings
+are permissible (as recorded in the dictionary),
+the spelling given first (as preferable)
+<span class="pagenum" id="Page_24">[Pg 24]</span>by Webster’s New International is the
+one to be used. Words like <i>traveler</i>, <i>traveling</i>,
+and <i>traveled</i> are spelled with a single <i>l</i>, etc.;
+the rule here is that if a word (like travel)
+ends in a single consonant following a vowel,
+derivative forms do not double the consonant
+unless the syllable containing that consonant
+is accented. Thus, when <i>traveling</i> is formed
+from <i>travel</i>, the consonant <i>l</i> is not doubled because
+that syllable is not accented (the accent
+falls on trav-). But when <i>occurring</i> is formed
+from <i>occur</i>, the consonant <i>r</i> is doubled because
+the accent falls on -cur. So also in the other
+derivatives: <i>occurred</i>, <i>occurrence</i>, etc.</p>
+
+<p>As to capitalization, aside from the usual
+rules for the first word in every sentence, etc.,
+all proper names are of course capitalized. The
+names of the seasons (spring, summer, autumn,
+winter) are spelled with a small letter. In
+place names such as Grand Avenue, Brown
+Street, Mississippi River, etc., the common noun
+is capitalized as an integral part of the place
+name (<i>not</i> Grand avenue, Brown street, Mississippi
+river, etc.). The word Negro is always capitalized
+in all Haldeman-Julius Publications. As
+a rule, atheist, agnostic, freethought, and similar
+words, are not capitalized.</p>
+
+<p>In hyphenating words (compound words) follow
+Webster’s New International Dictionary
+<i>with this exception</i>: divisions of time such as
+today, tomorrow, and tonight are spelled without
+a hyphen.</p>
+
+<p>In punctuation considerable latitude is allowed.
+The general rule is one of common
+<span class="pagenum" id="Page_25">[Pg 25]</span>sense—punctuate according to the sense of your
+writing, to make it easy for the reader to grasp
+your meaning, and to avoid any possible ambiguity.
+Never use more than one exclamation
+mark or interrogation point after a single sentence.
+Put periods and commas always <i>inside</i>
+of quotation marks; colons and semicolons
+<i>always</i> outside of quotation marks. Put exclamation
+or interrogation marks inside of the
+quotation marks if they belong with the quotation,
+but outside if they do not belong with the
+quotation. For example, “Shoot him!” The
+exclamation is inside the quotation marks because
+it belong with the quoted words. But,
+“The word he used was ‘ain’t’!” Here the exclamation
+belongs with the entire sentence (not
+with the word <i>ain’t</i> alone), so it is placed outside.</p>
+
+<p>Accent marks are kept over letters in words
+from foreign languages—as the acute, grave,
+and circumflex accents in French words. These
+should be indicated in your manuscript. You
+can write them in with ink, since the characters
+are not on most typewriters.</p>
+
+<p>In general, the principles set forth in Little
+Blue Books of grammar, punctuation, and spelling
+(Little Blue Books Nos. 681, 682, 683), are
+fairly safe guides for Little Blue Book manuscript
+style. If the prospective Little Blue
+Book writer follows these books rather closely,
+he will never go far astray.</p>
+
+<p>It is seen that the matter of style in Haldeman-Julius
+Publications is not at all extreme
+or individual. The standard is fairly universal,
+<span class="pagenum" id="Page_26">[Pg 26]</span>and though it may differ in minor points, the
+writer cannot make any great mistake in accustoming
+himself to these fundamental rules
+for spelling, punctuation, and so on.</p>
+
+<p><i>One Last Important Word</i>: Always be sure
+that your name and address are clearly typed
+in the upper left-hand corner of the first page
+of your manuscript. Do not forget your name
+and address. <i>This is vitally important.</i></p>
+
+
+<hr class="chap x-ebookmaker-drop">
+<div class="chapter">
+ <h2 class="nobreak" id="ABRIDGING_AND_EDITING">
+ ABRIDGING AND EDITING
+ </h2>
+</div>
+
+
+<p>Abridgments of the classics, or of any work
+which has appeared in print somewhere or
+other, are at present not much desired for the
+Little Blue Books. Realizing, however, that the
+editorial policy may again find it expedient to
+include material of this kind, I am putting in
+here a brief chapter on this phase of writing or
+editing for the Little Blue Book series.</p>
+
+<p>To cut down a work from 100,000 words to
+15,000 words is an art. It takes a certain knack,
+if I may put it that way. You must have an
+instinct (as it were, though the word is hardly
+apt in its strict sense) for what is essential in
+the work you are reducing. If it is a story, you
+must have a sense of the dramatic; you must
+know also what it is in the original that makes
+it worthwhile—if it is a classic, you must have
+some notion of why it is that generations of
+readers have kept the story alive.</p>
+
+<p>Editions of the classics for the Little Blue
+Books have been of two kinds. The more ordinary
+form is an abridgment, where the original
+work is too long to fit into a 64-page Little
+Blue Book, (Plays of Shakespeare, Ibsen, and
+<span class="pagenum" id="Page_27">[Pg 27]</span>some other works are exceptions; these are
+published complete, though they may run to as
+many as 128 pages.) An abridgment means a
+cutting down by omitting certain parts. Only
+the more famous passages may be retained; or
+possibly only the more interesting portions. If
+the original is a connected whole, then connecting
+paragraphs must be inserted in the abridgment
+to carry on the thread of the work. For
+example, see Sir Walter Scott’s <i>Lady of the
+Lake</i> (Little Blue Book No. 616) or Daniel Defoe’s
+<i>Robinson Crusoe</i> (Little Blue Book No.
+559). In these books much of the original is
+kept verbatim, the omitted portions being replaced
+by short summarizing sentences.</p>
+
+<p>The other way in which a classic may be
+edited for a Little Blue Book is to write a
+wholly new and condensed version, in your
+own words, so to speak, making it conform to
+the required length of 15,000 words. This was
+done with Balzac’s <i>Splendors and Miseries of a
+Courtezan</i> (Little Blue Book No. 1067) and also
+with the fairy tales of Charles Perrault (Little
+Blue Book No. 836). Occasionally, when a philosopher
+is treated in this way, the <i>gist</i> or <i>substance</i>
+of the man’s work is edited for a Little
+Blue Book.</p>
+
+<p><i>Footnotes.</i>—In any edition of a classic, explanatory
+notes are certain to be desirable. It
+is part of the work of editing a classic, or any
+reprinted work, to insert explanatory notes if
+they are necessary. Every Little Blue Book
+must be prepared with the idea in mind that
+it may be read by people who have not had the
+advantages of either a high school or a university
+<span class="pagenum" id="Page_28">[Pg 28]</span>education. These people are eager to read
+classics, but they expect the works to be made
+intelligible to them, for they have no teacher
+or professor whom they can ask whenever anything
+puzzles them.</p>
+
+<p>Footnotes may also be useful in originally
+written works, especially books which deal with
+technical subjects. Wherever they may be found
+advisable, the general remarks set down here
+about how to insert them in manuscript will always
+apply.</p>
+
+<p>Do <i>not</i> use the asterisk, dagger, and other
+typographical marks sometimes employed to
+refer to footnotes. These are inconvenient to
+insert in a typewritten manuscript, and their
+use makes for greater complexity in paging the
+books. Little Blue Book typography must be
+kept simple—after all, you must constantly remember
+that the book is to be sold for five
+cents.</p>
+
+<p>Use what are called <i>superior numbers</i>&#x2060;<a id="FNanchor_3_3" href="#Footnote_3_3" class="fnanchor">[3]</a> to refer
+to footnotes (unless you have perhaps only
+two or three footnotes throughout your entire
+work, when simply an asterisk is sufficient).
+Note the manner in which the superior (raised
+above the line) number is used to refer to the
+footnote at the bottom of this page (the superior
+number, <sup>3</sup>, is placed after the words <i>superior
+number</i>, a few lines above, thus indicating
+that an explanatory note may be found at the
+bottom of the page).</p>
+
+<div class="footnote"><p><a id="Footnote_3_3" href="#FNanchor_3_3" class="label">[3]</a> Start with No. 1, and number your notes consecutively
+through your manuscript. Examine the
+footnotes in the <i>Lady of the Lake</i> (Little Blue
+Book No. 616).</p></div>
+
+<p><span class="pagenum" id="Page_29">[Pg 29]</span></p>
+
+<p>In typing your manuscript, when you come
+to a place where a footnote-reference must be
+inserted, turn your platen slightly downward
+so that you can strike the proper number a
+little above the line <i>right after the word or
+words to which the footnote refers</i>. Then, when
+next you double space, insert your footnote.
+Place the corresponding number at the beginning
+of the footnote. It is not necessary to
+place footnotes in manuscript at the bottom of
+the typewritten page. Insert the footnote while
+you have it in mind (otherwise you might omit
+it), and also while you have plenty of room in
+which to type it. Then draw a line (in pencil,
+or on the typewriter, as you prefer) clear across
+the page <i>both above and below</i> the footnote,
+separating it from the rest of the text. This
+will enable both typesetter and printer to recognize
+the inserted matter as a footnote, and it
+will be handled accordingly.</p>
+
+<p><i>Forewords and Introductions.</i>—If you ever
+edit or abridge any work for the Little Blue
+Books, it will be useful to future readers if you
+add an explanatory foreword or introduction
+to the work. In this introduction you should
+give a brief biography of the author, if the
+work is a classic; you should also explain why
+the work <i>is</i> a classic, why it is perpetuated in
+the world’s literature. You might quote some
+critical opinions from outstanding commentators
+on literature.</p>
+
+<p>In the larger clothbound books it is customary
+to place the foreword or introduction
+before the Table of Contents. The order of
+precedence in large books is usually thus:
+<span class="pagenum" id="Page_30">[Pg 30]</span>Title Page, Foreword or Introduction, Table of
+Contents, List of Illustrations, Body of the
+Work, Appendix or Appendices (if any), Bibliography
+(if any), Index.</p>
+
+<p>However, the Little Blue Books are of such
+a size that this order makes for a certain
+strangeness. We have therefore always made
+the order in Little Blue Books thus: Title Page,
+Table of Contents, Body of Work preceded by
+Foreword or Introduction (if any), Bibliography
+(if any), Index. An appendix is rather out
+of place in a work so short as a Little Blue
+Book. If inserted, it may be placed before the
+Index or before the Bibliography.</p>
+
+<p>Incidentally, the Bibliography is a list of
+works used for reference (as sources of information)
+during the preparation of the manuscript.
+These credits are better given, in a Little
+Blue Book, within the text itself wherever credit
+is due, or possibly by suitable footnotes.
+There may also be a bibliography of books to
+read along the same lines or in the same field,
+as in Joseph McCabe’s volumes of <i>The Key to
+Culture</i>.</p>
+
+
+<hr class="chap x-ebookmaker-drop">
+<div class="chapter">
+ <h2 class="nobreak" id="POSSIBLE_SUBJECTS">
+ POSSIBLE SUBJECTS
+ </h2>
+</div>
+
+
+<p>I promised, earlier in this book, to insert
+some suggestions about possible subjects for
+future Little Blue Books. I add here a paragraph
+or two in which I shall state briefly some
+of the gaps existing in the series when I write
+this book (January, 1929). These gaps may, of
+course, be filled before you happen to secure
+and read my informal instructions and advice.
+<span class="pagenum" id="Page_31">[Pg 31]</span>The proper procedure is for you to write for an
+assignment, outlining your ability and experience;
+if you get the assignment, good luck to
+you!</p>
+
+<p>The sports titles in the Little Blue Books are
+sparse. At the moment, baseball, golf, swimming,
+and hiking or camping are the only
+“sports” covered. Tennis, I believe, will be
+taken care of shortly. But there is room for
+someone who knows sports to handle football,
+basketball, winter sports, outdoor games, gymnasium
+stunts, calisthenics, boxing, racing (of
+various kinds), track, angling, etc. Mind you—write
+to the Editor first, before you begin work!
+Even then, you must deliver a satisfactory
+manuscript after a subject is assigned to you,
+or it will not be accepted.</p>
+
+<p>Many commercial subjects are possibilities.
+There are stenography, bookkeeping, accountancy,
+office management, and so on. Possibly
+a book explaining taxes, or telling how to figure
+your own income tax, might be acceptable. If
+you are an accountant and know how to write,
+there are some chances here for you!</p>
+
+<p>All sorts of <i>how to do</i> books are in demand.
+Plumbing, electricity, repairing automobiles or
+radios, engineering, aviation, carpentry, metallurgy,
+and so on—the field is vast. But you
+must both know your subject and know how to
+write understandably—slipshod methods are
+not tolerated in Girard.</p>
+
+<p>We have <i>How to Play the Piano</i>. Simple lesson
+books for other musical instruments: the
+drums, the saxophone, the cornet, the trombone,
+etc., might all prove acceptable.</p>
+
+<p><span class="pagenum" id="Page_32">[Pg 32]</span></p>
+
+<p>Travel books are a new field, just now being
+tried. If the first experimental titles go well,
+there might be more in demand.</p>
+
+<p>Topics of the hour are often pretty good bets.
+For example, such topics as the following have
+already been covered: Companionate marriage,
+prohibition, capital punishment, petting parties,
+the younger generation, etc. A new topic may
+leap into prominence any day.</p>
+
+<p>Hobbies are an untouched field as yet. Some
+riders of hobbies who can pound out well-phrased
+sentences on a typewriter should write
+to E. Haldeman-Julius. I think something
+might come of it one of these days.</p>
+
+<p>You may have other ideas. Perhaps they are
+good ideas. Write to the Editor about them.
+If he takes a fancy to one of your suggestions,
+you will be sure to hear from him!</p>
+
+
+<hr class="chap x-ebookmaker-drop">
+<div class="chapter">
+<div class="transnote">
+ <h2 class="nobreak" id="TRANSCRIBERS_NOTES">
+ TRANSCRIBER’S NOTES
+ </h2>
+
+
+<p><a href="#Page_11">Page 11</a>: typo in “vocabulary” corrected.</p>
+
+<p><a href="#Page_18">Page 18</a>: originally incomplete word “leaving” in “leaving
+space for the printer ...” has been restored.</p>
+
+<p><a href="#Page_24">Page 24</a>: one occurrence of “Brown Street” has been corrected to “Brown street” in line with the context.</p>
+</div>
+</div>
+<div style='text-align:center'>*** END OF THE PROJECT GUTENBERG EBOOK 78066 ***</div>
+</body>
+</html>
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+This book, including all associated images, markup, improvements,
+metadata, and any other content or labor, has been confirmed to be
+in the PUBLIC DOMAIN IN THE UNITED STATES.
+
+Procedures for determining public domain status are described in
+the "Copyright How-To" at https://www.gutenberg.org.
+
+No investigation has been made concerning possible copyrights in
+jurisdictions other than the United States. Anyone seeking to utilize
+this eBook outside of the United States should confirm copyright
+status under the laws that apply to them.
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+Project Gutenberg (https://www.gutenberg.org) public repository for eBook #78066
+(https://www.gutenberg.org/ebooks/78066)