diff options
| -rw-r--r-- | .gitattributes | 3 | ||||
| -rw-r--r-- | 77052-0.txt | 255 | ||||
| -rw-r--r-- | 77052-h/77052-h.htm | 603 | ||||
| -rw-r--r-- | 77052-h/images/cover.jpg | bin | 0 -> 830097 bytes | |||
| -rw-r--r-- | 77052-h/images/i_017.jpg | bin | 0 -> 199219 bytes | |||
| -rw-r--r-- | LICENSE.txt | 11 | ||||
| -rw-r--r-- | README.md | 2 |
7 files changed, 874 insertions, 0 deletions
diff --git a/.gitattributes b/.gitattributes new file mode 100644 index 0000000..6833f05 --- /dev/null +++ b/.gitattributes @@ -0,0 +1,3 @@ +* text=auto +*.txt text +*.md text diff --git a/77052-0.txt b/77052-0.txt new file mode 100644 index 0000000..8a9ef8e --- /dev/null +++ b/77052-0.txt @@ -0,0 +1,255 @@ + +*** START OF THE PROJECT GUTENBERG EBOOK 77052 *** + + + + + + + An Idea + That Saved a Business + + + + + An Idea + That Saved a Business + + _By_ + Leonard Dreyfuss + + Privately printed for + The United Advertising Corporation + 1918 + + + + + _Copyright 1918 + by + United Advertising Corporation_ + + + + +The Idea + + +The General Manager of a large Department Store sat in his study +one night, puffing away at a big black cigar, with a real worried +expression upon his face. Things were not right down at the Store. + +Two months previous he had accepted the position as General Manager, +and it had been gradually dawning upon him that he was waging a losing +fight. The Store had an equipment and over-head based upon a total +annual business of seven million dollars and was barely doing four. + +For days he had been reviewing his Organization; the activities of his +competitors, the possibilities of the City itself, the opportunities +for the elimination of expense that might serve to reduce the +over-head. It was a brain racking circle of thoughts and figures that +seemed to lead nowhere but back to the starting point. + +Sitting in his Study he tried his best to find a solution of the +ever-increasing problem. Musing upon the situation aloud he said, +“boiled down to a single sentence the problem seems to be this--how am +I going to get the greatest amount of money in the shortest possible +time?” The next thought was “to whom shall I look as an example of how +that can be accomplished--who gets the greatest amount of money in the +shortest possible time?” Suddenly he sat up as the thought struck him +forcibly--“why, it’s the Circus that in the shortest space of time +produces the greatest result.” + +He couldn’t shake the idea and the next morning he had determined that +he would seek out the General Manager of the largest Circus Company +traveling the Country and ask him to what it was they attributed their +success. + +The General Manager was a man who, like most true Executives, acts on +impulse, and he made up his mind that he would take the first train to +where the Circus was showing and talk with its General Manager. + +Fortunately the Circus was then located in a City about one hundred +miles distant, and the General Manager made the trip. + +In conference with the Circus man the next day he told him what he had +in mind. “You folks,” he said, “it seems to me, more than any other +business, get the greatest amount of money in the shortest possible +time--how do you do it?” + +The Circus man laughed. “It is more simple than you think,” he said. +“We simply are most careful students of advertising; we plan and place +our advertising so that ALL THE PEOPLE know when we shall arrive +and how long we shall stay. We have found that some people read the +newspapers, a great number; and some ride in Street Cars, quite a +few; but that ALL PEOPLE who can come to our Circus use the great +outdoors. Therefore, we spend eighty per cent. of the money we have +for advertising, outdoors. By the use of outdoor publicity we get our +greatest ‘punch.’ The Poster offers a use of color and size that +dominates, and the eye cannot escape it. Then we so build our copy that +‘he who runs is compelled to read.’ We are specialists in evolving +compelling copy--we are psychologists who have accurately gauged the +public’s mind. We cater to the great masses, rich and poor alike. We +must understand humanity in its entirety. So we use the Poster and +painted signs--we tell our message in color and size and we reiterate +it on every Highway and Byway until you cannot escape the message of +the Circus and its appeal.” + +The two men talked for a number of hours, and finally the General +Manager said, “if your plan is a success for the Circus, why not for +some other business? Is there any particular reason why your method can +only be successful for a Circus Company?” + +“No,” said the Circus man, “I think the method itself is sound and +would, to a large degree, prove efficient for mostly any business, if +as carefully planned as ours.” + +The General Manager of the large Department Store, riding back to his +City, thought over all that the Circus man had told him, and this one +thought persisted in his mind--“Why not for the Department Store?” + +Next day he laid plans for an Outdoor Advertising Campaign. He called +in his Advertising Manager and a Representative of the Outdoor +Advertising Company of his City, and said to them, “I want to place +outdoor advertisements so that, no matter where you stand on any widely +traveled avenue in this City at any point of circulation, you will be +greeted by a dominant reminder of our Store. I am going to make this +Institution _synonymous_ with _shopping_. I am going to so constantly +reiterate that message, and I intend to do it in so attractive a way +and with such compelling copy that the public will be unconsciously +attracted to us in larger numbers than ever before. I am going to +inaugurate within such changes as will make OURS the finest place +to shop, rendering unquestionable service and having a ‘come again’ +atmosphere about it; and I will look to the outdoor advertising that +we will do to help build for us this prestige that, to my mind, is so +necessary for an Institution such as ours.” + +The General Manager was an enthusiast not given to half measures--one +of those leaders of men who act instinctively and is nine-tenths right. + +He said to the Advertising Manager, “I have set a figure of twenty +thousand dollars as my limit for this Outdoor Campaign, and I want +you to buy the most dominant Outdoor Display that was ever planned in +this City. I want to go over every bit of the copy with you before it +is finally executed, and I want the copy changed every month with a +complete re-arrangement of both color scheme and message. I want to +make, as I stated before, _our Institution synonymous with shopping_.” + +Seven years have gone by, and the General Manager is President of his +Company, which is now doing some twelve million dollars’ worth of +business yearly. + +No, the increase of eight million dollars in their business is not +due entirely to this wonderful Outdoor Campaign that was put forth. +The untiring energy of the General Manager, his far-sightedness and +ability in re-organizing his Institution, have all gone to make this +Department Store the wonderful business it is. It is significant that +today his Company is still spending eighteen thousand dollars per year +for Outdoor Advertising. + +The General Manager said to me the other day, “I believe in our Outdoor +Advertising because I have proven its value. It tells my message _to +all the people_: To the Foreigners and the Illiterates who cannot read +the newspapers and have money to spend, and who can absorb a simple +message told to them, pictorially and in large size and color--to +the _school girl who is the mother of tomorrow_, and to the busy man +who rides in his motor car to and from his factory and glances only +occasionally at his newspaper. + +“Mind you I hold no brief for Outdoor Advertising alone--I am a +consistant user of newspaper space, probably the largest in this City +today, but I attribute the first growth and stimulus of our business to +the wide-spreading use I made of Outdoor Publicity. + +“I do not believe that a Department Store can be successfully +advertised by Outdoor Advertising alone, any more than I believe it +can be most successfully advertised by newspaper advertising alone. +I believe that a Department Store is best served by a judicious +combination of both.” + +This General Manager, as I said before, is President of his Institution +today, one of the wisest men in the Department Store field in America. + + And the best part of this Story is that + it is _absolutely true_ and was told to + the writer almost as set down. + + + + +NOTE + + +Our organization has the advantage of a merchandising experience +covering a period of 40 years. We have served clients who have grown +from infant industry to corporations doing fifty million dollars or +more per year. + +We have carefully collected and compiled sales and advertising data, a +great deal of which is applicable to all business. + +We have a sane, workable plan we should like to present to you. + + +UNITED ADVERTISING CORPORATION. + +[Illustration: _Advertising compels the trend of trade_ + +UNITED ADVERTISING CORPORATION] + + + + +United Advertising Corporation + + Samuel Pratt _President_ + Leonard Dreyfuss _Vice-President_ + Alfred V. Van Beuren, _Secretary-Treasurer_ + + +Specializing in Outdoor Advertising + + _Throughout the United States + and Canada_ + + +Executive Offices + + ONE WEST 34th STREET AT FIFTH AVENUE + New York City + + +Operating and Affiliated Companies + + Newark Poster Advertising Co. _Newark, N. J._ + Newark Sign Co. _Newark, N. J._ + New Haven Poster Advertising Co., _New Haven, Conn._ + New Haven Sign Co. _New Haven, Conn._ + Bridgeport Outdoor Advertising Co., _Bridgeport, Conn._ + Van Beuren & N. Y. Bill Posting Co., _New York, N. Y._ + American Posting Service, _Chicago, Ill._ + Dallas Poster Advertising Co. _Dallas, Tex._ + Edwards Co. _Waco, Tex._ + Consolidated Bill Posting Co. _Louisville, Ky._ + + + + + Printed by + The Price & Lee Co., of N. J. + The Art Press + Newark, New Jersey + + + + +Transcriber’s notes + + +Extraneous closing quotation mark on page 14 removed. All other apparent +punctuation errors remain unchanged. + +Spelling error “consistant” on page 14 left uncorrected. + + +*** END OF THE PROJECT GUTENBERG EBOOK 77052 *** diff --git a/77052-h/77052-h.htm b/77052-h/77052-h.htm new file mode 100644 index 0000000..5cebbb2 --- /dev/null +++ b/77052-h/77052-h.htm @@ -0,0 +1,603 @@ +<!DOCTYPE html> +<html lang="en"> +<head> + <meta charset="UTF-8"> + <meta name="viewport" content="width=device-width, initial-scale=1"> + <title> + An Idea That Saved a Business | Project Gutenberg + </title> + <link rel="icon" href="images/cover.jpg" type="image/x-cover"> + <style> + +body { + margin-left: 10%; + margin-right: 10%; +} + +h1,h2,h3,h4,h5,h6 { + text-align: center; /* all headings centered */ + clear: both; +} + +p { + margin-top: .51em; + text-align: justify; + margin-bottom: .49em; +} + +.ph1 { + text-align: center; + font-size: large; + font-weight: bold; +} + +.ph2 { + text-align: center; + font-size: medium; + font-weight: bold; +} + +hr { + width: 33%; + margin-top: 2em; + margin-bottom: 2em; + margin-left: 33.5%; + margin-right: 33.5%; + clear: both; +} + +hr.chap {width: 65%; margin-left: 17.5%; margin-right: 17.5%;} +@media print { hr.chap {display: none; visibility: hidden;} } + +div.chapter {page-break-before: always;} +h2.nobreak {page-break-before: avoid;} + + +table { + margin-left: auto; + margin-right: auto; +} +table.autotable { border-collapse: collapse; } +table.autotable td, +table.autotable th { padding: 0.25em; } + +.tdl {text-align: left;} +.tdr {text-align: right;} + +.pagenum { + position: absolute; + left: 92%; + font-size: small; + text-align: right; + font-style: normal; + font-weight: normal; + font-variant: normal; + text-indent: 0; +} /* page numbers */ + + +blockquote { + margin-top: 0; + margin-bottom: 0; + margin-left: 5%; + margin-right: 10%; +} + +.center {text-align: center;} + +.smcap {font-variant: small-caps;} + +figcaption {font-weight: bold;} +figcaption p {margin-top: 0; margin-bottom: .2em; text-align: inherit;} + +/* Images */ + +img { + max-width: 100%; + height: auto; +} +img.w100 {width: 100%;} + + +.figcenter { + margin: auto; + text-align: center; + page-break-inside: avoid; + max-width: 100%; +} + +/* Transcriber's notes */ +.transnote {background-color: #E6E6FA; + color: black; + font-size:small; + padding:0.5em; + margin-left:17.5%; + margin-right:17.5%; + margin-bottom:5em; + font-family:sans-serif, serif; +} + + +/* Illustration classes */ +.illowp83 {width: 20%;} +.x-ebookmaker .illowp83 {width: 100%;} + </style> +</head> +<body> +<div style='text-align:center'>*** START OF THE PROJECT GUTENBERG EBOOK 77052 ***</div> + + + +<hr class="chap x-ebookmaker-drop"> +<div class="chapter"> + + +<h1> +An Idea<br> +That Saved a Business +</h1> +</div> + + +<hr class="chap x-ebookmaker-drop"> +<div class="chapter"> +<p><span class="pagenum" id="Page_1">[Pg 1]</span></p> + + +<p class="center">An Idea +That Saved a Business</p> + +<p class="center"><i>By</i><br> +Leonard Dreyfuss</p> + +<p class="center">Privately printed for<br> +The United Advertising Corporation<br> +1918</p> +</div> + +<hr class="chap x-ebookmaker-drop"> +<div class="chapter"> + +<p><span class="pagenum" id="Page_2">[Pg 2]</span></p> + + +<p class="center"><i>Copyright 1918<br> +by<br> +United Advertising Corporation</i></p> +</div> + + +<hr class="chap x-ebookmaker-drop"> +<div class="chapter"> + +<p><span class="pagenum" id="Page_3">[Pg 3]</span></p> + + + <h2 class="nobreak" id="The_Idea"> + The Idea + </h2> +</div> + + +<p>The General Manager of a +large Department Store sat +in his study one night, puffing +away at a big black cigar, +with a real worried expression +upon his face. Things were not +right down at the Store.</p> + +<p>Two months previous he had +accepted the position as General +Manager, and it had been gradually +dawning upon him that he +was waging a losing fight. The +Store had an equipment and over-head +based upon a total annual +<span class="pagenum" id="Page_4">[Pg 4]</span>business of seven million dollars +and was barely doing four.</p> + +<p>For days he had been reviewing +his Organization; the activities +of his competitors, the possibilities +of the City itself, the opportunities +for the elimination of +expense that might serve to reduce +the over-head. It was a brain +racking circle of thoughts and figures +that seemed to lead nowhere +but back to the starting point.</p> + +<p>Sitting in his Study he tried his +best to find a solution of the ever-increasing +problem. Musing upon +the situation aloud he said, “boiled +down to a single sentence the +problem seems to be this—how +am I going to get the greatest +<span class="pagenum" id="Page_5">[Pg 5]</span>amount of money in the shortest +possible time?” The next +thought was “to whom shall I +look as an example of how that +can be accomplished—who gets +the greatest amount of money in +the shortest possible time?” Suddenly +he sat up as the thought +struck him forcibly—“why, it’s +the Circus that in the shortest +space of time produces the greatest +result.”</p> + +<p>He couldn’t shake the idea and +the next morning he had determined +that he would seek out the +General Manager of the largest +Circus Company traveling the +Country and ask him to what it +was they attributed their success.</p> + +<p><span class="pagenum" id="Page_6">[Pg 6]</span></p> + +<p>The General Manager was a +man who, like most true Executives, +acts on impulse, and he +made up his mind that he would +take the first train to where the +Circus was showing and talk with +its General Manager.</p> + +<p>Fortunately the Circus was then +located in a City about one hundred +miles distant, and the General +Manager made the trip.</p> + +<p>In conference with the Circus +man the next day he told him +what he had in mind. “You folks,” +he said, “it seems to me, more +than any other business, get the +greatest amount of money in the +shortest possible time—how do +you do it?”</p> + +<p><span class="pagenum" id="Page_7">[Pg 7]</span></p> + +<p>The Circus man laughed. “It +is more simple than you think,” +he said. “We simply are most +careful students of advertising; +we plan and place our advertising +so that ALL THE PEOPLE +know when we shall arrive and +how long we shall stay. We have +found that some people read the +newspapers, a great number; and +some ride in Street Cars, quite a +few; but that ALL PEOPLE who +can come to our Circus use the +great outdoors. Therefore, we +spend eighty per cent. of the +money we have for advertising, +outdoors. By the use of outdoor +publicity we get our greatest +‘punch.’ The Poster offers a use +<span class="pagenum" id="Page_8">[Pg 8]</span>of color and size that dominates, +and the eye cannot escape it. Then +we so build our copy that ‘he who +runs is compelled to read.’ We are +specialists in evolving compelling +copy—we are psychologists who +have accurately gauged the public’s +mind. We cater to the great +masses, rich and poor alike. We +must understand humanity in its +entirety. So we use the Poster +and painted signs—we tell our +message in color and size and we +reiterate it on every Highway and +Byway until you cannot escape the +message of the Circus and its appeal.”</p> + +<p>The two men talked for a number +of hours, and finally the General +<span class="pagenum" id="Page_9">[Pg 9]</span>Manager said, “if your plan +is a success for the Circus, why +not for some other business? Is +there any particular reason why +your method can only be successful +for a Circus Company?”</p> + +<p>“No,” said the Circus man, “I +think the method itself is sound +and would, to a large degree, +prove efficient for mostly any business, +if as carefully planned as +ours.”</p> + +<p>The General Manager of the +large Department Store, riding +back to his City, thought over all +that the Circus man had told him, +and this one thought persisted in +his mind—“Why not for the Department +Store?”</p> + +<p><span class="pagenum" id="Page_10">[Pg 10]</span></p> + +<p>Next day he laid plans for an +Outdoor Advertising Campaign. +He called in his Advertising Manager +and a Representative of the +Outdoor Advertising Company of +his City, and said to them, “I +want to place outdoor advertisements +so that, no matter where +you stand on any widely traveled +avenue in this City at any point of +circulation, you will be greeted by +a dominant reminder of our Store. +I am going to make this Institution +<i>synonymous</i> with <i>shopping</i>. I +am going to so constantly reiterate +that message, and I intend to +do it in so attractive a way and +with such compelling copy that +the public will be unconsciously attracted +<span class="pagenum" id="Page_11">[Pg 11]</span>to us in larger numbers +than ever before. I am going to +inaugurate within such changes +as will make OURS the finest +place to shop, rendering unquestionable +service and having a +‘come again’ atmosphere about it; +and I will look to the outdoor advertising +that we will do to help +build for us this prestige that, to +my mind, is so necessary for an +Institution such as ours.”</p> + +<p>The General Manager was an +enthusiast not given to half measures—one +of those leaders of men +who act instinctively and is nine-tenths +right.</p> + +<p>He said to the Advertising +Manager, “I have set a figure of +<span class="pagenum" id="Page_12">[Pg 12]</span>twenty thousand dollars as my +limit for this Outdoor Campaign, +and I want you to buy the most +dominant Outdoor Display that +was ever planned in this City. I +want to go over every bit of the +copy with you before it is finally +executed, and I want the copy +changed every month with a complete +re-arrangement of both color +scheme and message. I want to +make, as I stated before, <i>our Institution +synonymous with shopping</i>.”</p> + +<p>Seven years have gone by, and +the General Manager is President +of his Company, which is +now doing some twelve million +dollars’ worth of business yearly.</p> + +<p><span class="pagenum" id="Page_13">[Pg 13]</span></p> + +<p>No, the increase of eight million +dollars in their business is not +due entirely to this wonderful +Outdoor Campaign that was put +forth. The untiring energy of the +General Manager, his far-sightedness +and ability in re-organizing +his Institution, have all gone to +make this Department Store the +wonderful business it is. It is significant +that today his Company +is still spending eighteen thousand +dollars per year for Outdoor Advertising.</p> + +<p>The General Manager said to +me the other day, “I believe in +our Outdoor Advertising because +I have proven its value. It tells +my message <i>to all the people</i>: To +<span class="pagenum" id="Page_14">[Pg 14]</span>the Foreigners and the Illiterates +who cannot read the newspapers +and have money to spend, and +who can absorb a simple message +told to them, pictorially and in +large size and color—to the <i>school +girl who is the mother of tomorrow</i>, +and to the busy man who +rides in his motor car to and from +his factory and glances only occasionally +at his newspaper.</p> + +<p>“Mind you I hold no brief for +Outdoor Advertising alone—I am +a <a id="consistant"></a>consistant user of newspaper +space, probably the largest in this +City today, but I attribute the +first growth and stimulus of our +business to the wide-spreading use +I made of Outdoor Publicity.</p> + +<p><span class="pagenum" id="Page_15">[Pg 15]</span></p> + +<p>“I do not believe that a Department +Store can be successfully +advertised by Outdoor Advertising +alone, any more than I +believe it can be most successfully +advertised by newspaper advertising +alone. I believe that a Department +Store is best served by +a judicious combination of both.”</p> + +<p>This General Manager, as I +said before, is President of his Institution +today, one of the wisest +men in the Department Store field +in America.</p> + +<p class="center"> + And the best part of this Story is that<br> + it is <i>absolutely true</i> and was told to<br> + the writer almost as set down. +</p> + + +<hr class="chap x-ebookmaker-drop"> +<div class="chapter"> + + + <h2 class="nobreak" id="NOTE"> + NOTE + </h2> +</div> + + +<p>Our organization has the advantage of +a merchandising experience covering a +period of 40 years. We have served clients +who have grown from infant industry +to corporations doing fifty million +dollars or more per year.</p> + +<p>We have carefully collected and compiled +sales and advertising data, a great +deal of which is applicable to all business.</p> + +<p>We have a sane, workable plan we +should like to present to you.</p> + + +<p class="center"><span class="smcap">United Advertising Corporation.</span></p> + +<figure class="figcenter illowp83" id="image017" style="max-width: 20%;"> + <img class="w100" src="images/i_017.jpg" alt=""> + <figcaption> + <p><i>Advertising + compels + the trend of trade</i></p> + <p>UNITED + ADVERTISING CORPORATION</p> + </figcaption> +</figure> + + +<hr class="chap x-ebookmaker-drop"> +<div class="chapter"> + + + <h2 class="nobreak" id="United_Advertising_Corporation"> + United Advertising Corporation + </h2> +</div> + + +<table class="autotable"> +<tr> +<td class="tdl">Samuel Pratt</td> +<td class="tdr"><i>President</i><br></td> +</tr> +<tr> +<td class="tdl">Leonard Dreyfuss</td> +<td class="tdr"><i>Vice-President</i><br></td> +</tr> +<tr> +<td class="tdl">Alfred V. Van Beuren,</td> +<td class="tdr"><i>Secretary-Treasurer</i></td> +</tr> +</table> + + +<p class="ph2" style="margin-top:2em">Specializing in Outdoor Advertising</p> + +<p class="center"> + <i>Throughout the United States</i><br> + <i>and Canada</i> +</p> + + +<p class="center" style="margin-top:4em"> + Executive Offices<br> + ONE WEST 34th STREET AT FIFTH AVENUE<br> + <span class="smcap">New York City</span> +</p> + + +<p class="center" style="margin-top:4em">Operating and Affiliated Companies</p> + +<table class="autotable"> +<tr> +<td class="tdl">Newark Poster Advertising Co.</td> +<td class="tdr"><i>Newark, N. J.</i><br></td> +</tr> +<tr> +<td class="tdl">Newark Sign Co.</td> +<td class="tdr"><i>Newark, N. J.</i><br></td> +</tr> +<tr> +<td class="tdl">New Haven Poster Advertising Co.,</td> +<td class="tdr"><i>New Haven, Conn.</i><br></td> +</tr> +<tr> +<td class="tdl">New Haven Sign Co.</td> +<td class="tdr"><i>New Haven, Conn.</i><br></td> +</tr> +<tr> +<td class="tdl">Bridgeport Outdoor Advertising Co.,<br></td> +<td class="tdr"><i>Bridgeport, Conn.</i></td> +</tr> +<tr> +<td class="tdl">Van Beuren & N. Y. Bill Posting Co.,</td> +<td class="tdr"><i>New York, N. Y.</i><br></td> +</tr> +<tr> +<td class="tdl">American Posting Service,</td> +<td class="tdr"><i>Chicago, Ill.</i><br></td> +</tr> +<tr> +<td class="tdl">Dallas Poster Advertising Co.</td> +<td class="tdr"><i>Dallas, Tex.</i><br></td> +</tr> +<tr> +<td class="tdl">Edwards Co.</td> +<td class="tdr"><i>Waco, Tex.</i><br></td> +</tr> +<tr> +<td class="tdl">Consolidated Bill Posting Co.</td> +<td class="tdr"><i>Louisville, Ky.</i></td> +</tr> +</table> + + +<hr class="chap x-ebookmaker-drop"> + +<div class="chapter"> +<p class="center"> + Printed by<br> + The Price & Lee Co., of N. J.<br> + The Art Press<br> + Newark, New Jersey +</p> +</div> + +<hr class="chap x-ebookmaker-drop"> +<div class="chapter"> +<div class="transnote"> +<p class="ph1">Transcriber’s notes</p> +<p>Extraneous closing quotation mark on <a href="#Page_14">page 14</a> removed. All other apparent punctuation errors remain unchanged.</p> +<p>Spelling error “<a href="#consistant">consistant</a>” on <a href="#Page_14">page 14</a> left uncorrected.</p> +</div> +</div> + +<div style='text-align:center'>*** END OF THE PROJECT GUTENBERG EBOOK 77052 ***</div> +</body> +</html> + diff --git a/77052-h/images/cover.jpg b/77052-h/images/cover.jpg Binary files differnew file mode 100644 index 0000000..efbf1d9 --- /dev/null +++ b/77052-h/images/cover.jpg diff --git a/77052-h/images/i_017.jpg b/77052-h/images/i_017.jpg Binary files differnew file mode 100644 index 0000000..b0315bc --- /dev/null +++ b/77052-h/images/i_017.jpg diff --git a/LICENSE.txt b/LICENSE.txt new file mode 100644 index 0000000..6312041 --- /dev/null +++ b/LICENSE.txt @@ -0,0 +1,11 @@ +This eBook, including all associated images, markup, improvements, +metadata, and any other content or labor, has been confirmed to be +in the PUBLIC DOMAIN IN THE UNITED STATES. + +Procedures for determining public domain status are described in +the "Copyright How-To" at https://www.gutenberg.org. + +No investigation has been made concerning possible copyrights in +jurisdictions other than the United States. Anyone seeking to utilize +this eBook outside of the United States should confirm copyright +status under the laws that apply to them. diff --git a/README.md b/README.md new file mode 100644 index 0000000..d4e277a --- /dev/null +++ b/README.md @@ -0,0 +1,2 @@ +Project Gutenberg (https://www.gutenberg.org) public repository for eBook #77052 +(https://www.gutenberg.org/ebooks/77052) |
